Your next project assignment: designing a sign for an upcoming event. It will be displayed on billboards around town and printed on smaller yard signs as well. If you are already panicking at the idea, don’t worry — designing a sign is not much different than any other project.
The big difference is scale. It’s going to be a lot larger in size than what you might be used to. Other things to think about when designing signage are location, color, typography, contrast and material the sign will be printed on. Thinking about each of these factors in advance can make for a better sign design experience.February 16th, 2015 Posted in Graphics
Do you ever think about mood when you are designing? Mood has impact in two ways – the mood of the project itself and the mood of users. Together they create an experience that connects each user to the project.
While you can’t always account for the mood of users, or their good and bad days, you can create an aesthetic that emphasizes the right mood for your project. Three basic design techniques – color, typography and space – are key components for establishing the mood of a project.February 12th, 2015 Posted in Graphics, Inspiration
Nothing brings you closer to the functionality of the final product than prototyping. While wireframes sketch out the blueprint and mockups show the feel and texture of the design, it is the prototype that brings to life the “experience” behind “user experience.” That beautiful call-to-action may look great on the screen, but you won’t know if it works on end users until the clickable prototype. Not only do prototypes help provide proof of concept, they more importantly expose any usability flaws behind the wireframes and mockups.
So how do we actually put into the practice this safeguard against emergency stakeholder meetings, endless revisions, and painful late nights in the development phase? While we previously touched upon proper prototyping in the Guide to UX Design Process & Documentation, let’s dive deeper into how prototyping can make or break a product’s success. In this piece, we’ll begin by looking at the most compelling reasons to prototype and how prototypes improve collaboration, design, and usability testing.January 26th, 2015 Posted in Business, Graphics
Designing the perfect static ad is no easy feat. It might even be impossible. Designing ads can go against many of the things you think as a designer. Many companies want to cram as much information into a space as possible and many users put up roadblocks when it comes to viewing ads.
The catch is creating something that people want to interact with, despite the fact that it’s an ad. The advantage of a static ad is that is seems less obtrusive than some animated, audio or video options. They also have a classic style about them that makes designing fun. Here are 10 tips for creating an ad that people will look at, with some ads as they actually appear on popular websites.January 21st, 2015 Posted in Graphics
Almost every designer has a need for a good catalog of images. From photos to vectors to video, stock art is a tool that is commonly used in a variety of projects. Having a good go-to place to find these images is vital for every designer.
That’s where Bigstock comes in. The stock image and video site has more than 22 million images, video, vectors and illustrations that you can download and use in design projects. Here, we’ll take a look at the service and even give you the chance to get started and download up to 35 images or videos for free.January 19th, 2015 Posted in Graphics
Design is all about presentation. You might have spent hours designing a logo or a layout for your client, but in order to fully reap the rewards of your hard work, it can be incredibly helpful to present your work in the perfect manner.
This is where mockup packs come in handy, to showcase the design you’ve poured time and attention into in the best possible light. Today, you can take a look at our huge collection of free and premium vintage mock up sets that would allow you to showcase your work like never before.January 7th, 2015 Posted in Freebies, Graphics, Inspiration
From patterns, to videos, to images, there are a lot of things to choose from when it comes to selecting the perfect backdrop to any design project. While the texture or image you choose is not necessarily intended to be a main part of the overall message, it can have quite an impact.
Backgrounds can be subtle, bold, static, dynamic or non-existent. And backgrounds in today’s projects are often more than just a beige canvas, and are an integral – and integrated – part of the overall design scheme. The trend in background design may even lead some to ask where the background ends and the foreground begins. Today we’re sharing a few tips and tricks for how to choose an effective background.December 8th, 2014 Posted in Graphics, Inspiration
With the holiday season right around the corner, many of us will be doing some shopping online. (OK… maybe a lot of shopping!) The checkout page of a website can make that experience one to remember, or one you wish you could forget.
If you are designing a checkout page, there are so many considerations – functionality, usability, security and design. The last element is something every designer can have impact on. A checkout page should not be designed as an afterthought; it is arguably the most important page in the online shopping experience.November 26th, 2014 Posted in Graphics, Inspiration
Negative space is an inspiring field in the design world, where designers use the alternative color in a graphic to make a dual imagery and representation of a product. When it comes to negative space logo designs, agencies can incorporate multiple meanings in to their logo designs.
It’s a great way to capture a customers attention, and make them think twice. We’ve conducted a thorough search for some of the most interesting negative space logos, and collected 80 inspiring designs to give you an idea of what’s possible. Enjoy!November 25th, 2014 Posted in Graphics, Inspiration
Designing a project for children is a rather common assignment. From websites to packaging to other images, creating something that is kid-friendly will likely be asked of most designers at some point. But how can you make something kids and adults will appreciate?
That’s the real trick. Kids and adults have to feel engaged by what they are seeing. There are some things that you can do in the design process. Consider elements such as color, typography, gamification, language, animation, storyline and age group for the best success. Today we’re offering some advice and insight into this very topic!November 24th, 2014 Posted in Accessibility, Graphics, Inspiration