What makes something on a screen or canvas feel real? The answer is simple. It’s human connection. People want to interact with and use designed elements that work in the physical world in a way that mimics reality.
It’s the case study for human-centered design and why it matters so much in every project every design takes on. This human connection is more than physical, it also creates an emotional bond between the user and the design. That’s where you begin to create things like loyalty to a brand and a connection to users that goes beyond the screen. Here are a few ways you can use design techniques and tools to help you get there.June 29th, 2015 Posted in Layouts
Everywhere you turn, another designer is releasing a project featuring a minimalist design style. This focus on space, simplicity and beautiful typography is refreshing. And it’s a great option for a number of design projects. That might be one of the reasons minimalist design is so popular.
But the trend is not brand new. Minimalism has been around almost as long as design itself. It’s a technique that ebbs and flows, but always remains as one of the classic styles, making it a design choice that almost always works.June 15th, 2015 Posted in Layouts
Interaction design might be the most talked about design concept of 2015. It’s something you should be thinking about and planning for in all of your digital projects.
But how can you make the most of interaction design? How can you design something people want to interact with? While some of those answers are changing with technology, one element remains the same – people want to use design that is intuitive, functional and aesthetically pleasing.June 8th, 2015 Posted in Graphics, Layouts
How do you feel about asymmetrical design? That simple question can sometimes spark a lot of debate among designers. Asymmetrical design can be one of the more complicated techniques to pull off, but when done well results in beautiful and eye-catching designs.
While the definition of asymmetry is the lack of symmetry or equality between two halves; it is not a lack of balance as some wrongly assume. Designers can use asymmetry to create balance and harmony even though two sides of the design do not mirror one another. Here’s how to get started.June 3rd, 2015 Posted in Layouts
WordPress powers a large percentage of the web, and it’s a famously easy-to-use content management system. But creating immersive, in-depth pages and layouts can be a tricky process.
Visual Composer is a plugin that lets you take full control over your WordPress site, and build any layout you can imagine. It’s all based around adrag and drop page builder interface, doesn’t require any programming knowledge, and is really simple to get started using. Today we’re going to be taking a look at how it works, and sharing a few examples of how it’s powering some lovely WordPress designs!May 28th, 2015 Posted in Layouts
The shapes of objects in your design may be sending a message to users that you aren’t even aware of. Whether you put an image inside a square or circle or triangle can have an impact on what people think about that image.
Sometimes a shape is more than just a group of connected lines. The use of shapes can be obvious or subtle and appear within images or as elements in a design. Here, we will look at common shapes used in design projects and the signals they may convey.May 12th, 2015 Posted in Layouts
When it comes to design projects, sometimes we (designers) get caught in a trap: creating a design without understanding the content. The first step to creating an outstanding project – before you ever open a piece of software – is to read over the content. Then think about the design and how the copy goes with it.
Does the copy actually need to match the design? Should designers help write the copy? Yes, most definitely. (As a bonus, all images in this post are examples of great copy and design pairings from the Design Shack gallery.)April 21st, 2015 Posted in Graphics, Layouts
Regardless of when your company’s fiscal year ends, you probably want to start thinking about the dreaded annual report today. Yes, “dreaded.” But it does not have to be. While annual reports are often seen as a design drag, there are plenty of ways to turn this report into a fun and memorable design project. And with better design comes more reading and retention, two positives for your brand.
You need to start thinking about it now. Don’t wait until the report hits your desk to determine a design strategy. Start talking to your team about your story for the year and how to create an annual report that will get people talking.March 19th, 2015 Posted in Business, Layouts
Card-style architecture is one of the biggest things in web design, and mobile design in particular. From apps to responsive websites, the card-style format is popping up everywhere.
And for good reason. Mobile card design looks nice, works well on a variety of devices and creates distinct organization and a method for content delivery. That’s why many large, well-known brands are using the card format and many smaller design and development groups are following suit.March 18th, 2015 Posted in Layouts
Email marketing is one of the most popular ways to reach an audience. Wait, that’s probably not new information. But did you know what a majority of those views will be on a mobile device? So if you are not designing your emails for phones, this is the day to start.
Designing a mobile email takes planning and thought. Many third-party email software clients include responsive templates in their packages, but not every tool will automatically convert your message to the idea design. You need to think out how your email will look and make sure the message is focused. It might even be the perfect place to start with a mobile-first design strategy.March 2nd, 2015 Posted in Layouts