Layouts Archive

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Above the Scroll: Does It Matter Anymore?

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There is an ever-growing argument in the design community about whether designing for the scroll on your website is necessary. The arguments for producing stellar design concepts for the first part of the website a viewer will see and those against are wide ranging and are greatly affected by changes in technology.

Where the scroll lands on the screen is even changing with wider monitors and great variances in the size viewers open their web browsers. How can a designer account for all of it?

May 4th, 2012 Posted in Articles, Inspiration, Layouts
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How to Sell Your Design Idea

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Sometimes getting others to visualize your great idea is not so simple and takes some “selling” on your part. It may even take advance (or free) mock-up work to help some of the non-visual people in the room get on the same page with your idea.

Here are a few things you can do to help you get your idea on the fast-track to approval and how to really sell your design concept.

April 13th, 2012 Posted in Articles, Business, Layouts
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Big Design in Small Spaces

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It’s easy to get caught up in the big picture sometimes – what your whole site looks like or the message it conveys. Just as important though, are the small spaces. The look of your banner, sidebars and even the dreaded-in-some-circles above the scroll presentation can bring people into or turn people away from your site.

Effective design in restricted, and even constricted spaces can be the key to adding just the right flair to your site. Simple design tools such as cropping, color, text display and contrast can make all the difference when planning the design for the boxed-in spaces of your next project.

March 23rd, 2012 Posted in Articles, Inspiration, Layouts
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Photo Effects and Manipulations: Do These Tricks Work?

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Are you looking to add a little something extra to a photo on your website? Did you purchase new photo editing software and feel the need to use some of the bells a whistles? Don’t get too pulled in by all the photo manipulation gimmicks out there. Typically the best images are those that are composed and shot well, not a bad image with tricks added to it.

There are, though, some manipulations that can benefit your project when used in moderation. But there are many more so-called photo tricks to avoid if you want to produce professional-looking work.

March 19th, 2012 Posted in Articles, Graphics, Layouts
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Mastering Multiple Photo Layouts

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Working with multiple photos and images can be a tricky prospect. Done carefully, the use of multiple images can help create an effective and masterful design for both print and web design projects. Some of the best examples of design using multiple photos can be found in the websites of professional photographers.

Consider dominance, number of photos, color, grouping and image quality when working with a variety of photos. Look at details and consider the feel of a project to get the best results when using many images in your project.

March 2nd, 2012 Posted in Layouts
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Using Pinterest for Design Inspiration

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Although Pinterest launched nearly two years ago, it has really hit the mainstream in the last couple months and is cracking top 10 website lists. The site, which allows users to “pin” or save their favorite images and videos on virtual boards by topic, had 40 times the number of visits in December than it did at mid-year, according to Mashable.

The site though can be a great place for designers to organize their thoughts and cobble together bits of inspiration. But you have to have a method to all the pinning so it does not become a time hog.

February 23rd, 2012 Posted in Articles, Inspiration, Layouts
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Practical Tips for Utilizing Columns of Text in Your Layouts

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Designing around large blocks of type can be tough and more designers are taking the “fewer-is-better” approach when working with columns and large blocks of text. When using a mass of type, such as in a book, text-laden website or print project, much of the emphasis is more on the readability than the actual look of the type.

Typefaces are important but even more important can be the number of columns used in combination with the words. The number of columns you use in a project can vary depending on a number of factors such as typeface and style used, type of project, font size and gutter width and proportion of other elements.

February 10th, 2012 Posted in Layouts
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How to Create a Facebook Timeline Cover Photo: Examples and Best Practices

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Facebook announced Jan. 24 that it will be moving all users to the timeline format in the next few weeks. Although the change will be mandatory soon, you can make it early as some users have been doing since it was launched in September. Timeline is the new Facebook “wall” and highlights your personal information based on when it happened.

The biggest visual change included in Facebook timeline is creation of a cover photo. When someone lands on your page they not only see a small square profile image but also a large photo that you have selected for the top of your page. The shape can a little intimidating and includes a hole where the profile image rests. But you can crop or create your own timeline cover photo in just a few minutes. Follow along as we take a look at some great examples and advice for creating the perfect cover photo.

February 2nd, 2012 Posted in Layouts
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Is It Time for Your Business Cards to Go Digital?

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Are traditional paper business cards becoming obsolete? Have you considered a digital option? The type of card you use and how it looks can say a lot about you and your work. The style of card – from simple embossed text on a white card to ornate colors and fonts – can be a client’s first impression of your work.

You want to use a card that represents your style and works with the kind of clients you work with. When looking for a business card, consider both digital and paper options and integrate your digital self into paper cards. A business card does more than provide your contact information, it is a gateway to your portfolio as well.

January 10th, 2012 Posted in Articles, Business, Layouts
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Utilizing Grids in Print Design

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The basic organization of a design project typically begins with a simple concept – the grid. Whether you decide to work within its constraints or intentionally move away from it, deciding how to use a grid tends to be one of the first steps in the design process.

Print designers have been working on grids since the first newspapers rolled off the presses hundreds of years ago. Most magazines also employ a grid; books are put together using the grid format. The grid can be part of a publication’s identity and helps create a sense of space and organization. Understanding the basics of grid design – from how it originated, to developing your own grid and using it in your workflow processes – will make working within vertical and horizontal constraints a snap.

December 27th, 2011 Posted in Layouts
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