Chi Logo
A great concept for a logo that's based on the Chicago cityscape. I love the abstract design elements here and how the buildings appear to be springing forth from the 'V'. I particularly like the colour palette and use of colour differentiation to break up the logo.
Posted in Branding → Logo
Tyrrell Design Ltd
A brilliant, if slightly abstract, logo for a construction company. I love the symbolism and great use of bold colours. I find that the use of perspective here really helps to make this logo stand out.
Posted in Branding → Logo
Ron Rizzo
This is a fantastic site for a jewellery designer! I love the impact of the header and use of high quality photographs to capture the beauty of the diamonds. The way the body of the site scrolls upwards while the header remains works well here, while I particularly like the transparency of the logo.
Posted in Web Design → Misc
Rock Bluff
A good example of a stamp-style logo, in this instance for a brewing company. The use of a ribbon for the company name is really effective and helps it to stand out above the rest of the logo. I like the circular nature of the logo and the stag, but the white border gets a little clumsy around the antlers.
Posted in Branding → Logo
NFD
A striking and memorable personal logo for a designer. The use of red is really effective at holding your eyes, while the typeface is straightforward but clean nonetheless. I like the concept of a circular badge-like design for a personal logo, it's nicely contained and would work well as a thumbnail.
Posted in Branding → Logo
Fuel Stamp
A bold logo for a recruitment company. I like the stamp concept and strong use of a neutral on black, it's effective at making this logo memorable. The attention to detail is great, I particularly like the rough edges of the paper/fabric.
Posted in Branding → Logo
City of Melbourne
An absolutely stunning rebranding project for the city of Melbourne. I love the way the logo represents the dynamism and innovation of the city itself. The attention to detail is astounding, as is the universal nature of this rebranding masterpiece.
Posted in Branding → Logo
Lemonjam
While white on yellow is a rare colour selection, possibly because of the inherent lack of contrast, this logo concept really works for me. I love the boldness of the design and how well it works with the name! While the colour makes a great impact, the lemon logo could make a stronger statement were the designer to drop the detail on the lemon segments.
Posted in Branding → Logo
Gold Buyers
A stylish logo for a gold buying company. The straightforward symbolism works well, the dollar sign representing the cash you can receive in exchange for items made of gold. I like the effective use of symmetry and attention to detail.
Posted in Branding → Logo
The Flour Mill
A simple but stylish logo for a flour mill. The use of a monochrome colour palette makes it incredibly versatile and able to be used in a multitude of different situations. Often the simple approach is the most effective, and I think that's certainly the case here.
Posted in Branding → Logo
Hydroponics
A fascinating logo idea for a hydroponics equipment supplier. I love the use of image transformation as an integral part of the logo. This is a great example of a simple idea, well executed.
Posted in Branding → Logo
M
A simple concept, well executed. It can be difficult to make a single letter logo work at all, but here the use of a delightfully grungy texture and some loose idea of perspective help to make this one stand out. I particularly like the colours that comprise the weathered textured.
Posted in Branding → Logo
Ignite
A simple yet effective logo for a consulting agency. I like the incorporation of the flame into the name of the agency and the straightforward use of colour fade. The choice of lower case for 'ignite' and upper case for 'INSTITUTE' is an interesting one, but I think it works!
Posted in Branding → Logo