Highpointers
I like the simplicity of a black logo on a white background, it definitely works here. The design of the mountains is great and really helps to make this design memorable, although I'd like to see more of the pickaxe logo.
Posted in Branding → Logo
Ethnique
Here we have a brilliant example of stylish and sleek business cards. I love the use of black for the background as the logo really works when it's the only splash of colour in the design. The layout is simple but effective, people will immediately feel at home with this in their hands.
Posted in Branding → Business Cards
Tim Buchwaldt
A great example of an incredibly minimal business card design. I love the simplicity of it! The white stripes work well against the block of grey, while the whole card oozes style.
Posted in Branding → Logo
Nimbus
A simple yet effective logo for a web App. I like the fusion of concepts here, the name Nimbus and the cloud idea behind the logo. The blue colours chosen here work really well against the black background. I also particularly like the typeface and use of all lowercase.
Posted in Branding → Logo
act
A brilliant business card for a designer that would make an immediate impact. The tactile nature of the raised lettering makes you want to hold it and turn it over in your fingers. I like how simply stylish this design is, the silver really works well.
Posted in Branding → Business Cards
Fish Eye Charters
An excellent logo design intended for use on a T-Shirt. The white type on black makes an immediate impact, as does the ageing logotype. The detail here is great, from the fins and scales on the fish to the subtle deterioration of the typefaces.
Posted in Branding → Logo
Method & Craft
The care and attention that has gone into these hand printed cards is obvious, and the results are just great! I like the use of square cards, while the silver printed ink is simply amazing. This card couldn't fail to make a good impression on any and all prospective clients.
Posted in Branding → Business Cards
Steven Taylor
The minimal approach works really well here! The choice to use white on black is great and helps to make the card immediately useful. However, what ultimately makes this design is the gorgeous textured card and engraved nature of the text.
Posted in Branding → Business Cards
Fuel Stamp
A bold logo for a recruitment company. I like the stamp concept and strong use of a neutral on black, it's effective at making this logo memorable. The attention to detail is great, I particularly like the rough edges of the paper/fabric.
Posted in Branding → Logo
City of Melbourne
An absolutely stunning rebranding project for the city of Melbourne. I love the way the logo represents the dynamism and innovation of the city itself. The attention to detail is astounding, as is the universal nature of this rebranding masterpiece.
Posted in Branding → Logo
Smokeproof Press
I really love this idea, it’s word of mouth marketing at its finest. The basic concept is that every business card you give out has a little portion that can be torn off and shared with someone else. It’s a great way to encourage your customers to recommend you!
Posted in Branding → Business Cards
Tree of Swashes
A simple but striking logo that has an appealingly hand-drawn quality to it. The use of white on black is almost always strong, and this is a good example. The intricate design makes for an effective and memorable logo.
Posted in Branding → Logo
Good Measure
A simple but easily recognisable logo that makes effective use of the single colour approach by using yellow on black. I particularly like the incorporation of statistical bars into the design of the 'G'.
Posted in Branding → Logo