The Wine Society
A great example of product design that would make you look twice. The bow tie mark is very different from the usual wine logo and makes this design easily memorable. The way the design differs for the occasion is a simple but effective idea that further lends the brand memorability.
Posted in Branding → Product
Starbucks Repackaged
A brilliant product redesign for the ever popular Starbucks coffee chain. I love the simplification of the the key design elements and the powerful use of the brand. The updated logo and type look fantastic and make every coffee cup a piece of subtle advertising.
Posted in Branding → Product
Hollywood Fitness
A simple logo design for a fitness club based in LA. The black and white approach makes a strong statement and also makes for easy reproduction of the logo. I particularly like the badge design, it's memorable and clear.
Posted in Branding → Logo
Micro Fabric
A great logo design that emphasises the use of texture. I love the use of typography in combination with fantastic textures. The whole design is wonderfully memorable and unique.
Posted in Branding → Logo
Laboratoire
An intriguing and vividly colourful logo that immediately grabs your attention. I like the drop design and the use of shape and colour throughout. The design works very effectively against a white background, the colour really stands out.
Posted in Branding → Logo
Gallo Olive Oil
A brilliant product redesign that makes a statement with its powerful use of colour. I love how distinct each design looks in each different colour. Attention to detail goes a long way!
Posted in Branding → Product
Tumble Tees
A brilliant logo that makes use of a more unique colour palette. Tumble Tees is a Youth-run screenprinting shop located in Downtown Phoenix that provides creative opportunites and vocational training for homeless and at-risk youth.
Posted in Branding → Logo
Surfer Chic
A great logotype that immediately makes an impact. I love the use of colour and the style of the illustration. The typeface for 'surfer' is particularly unique and angular.
Posted in Branding → Logo
Babees Honey
A gorgeous example of a branding exercise for organic honey. I love the bee-like stripes on all of the pots, and the wing-like labels. The typeface and use of colour here works very well to create strong brand recognition.
Posted in Branding → Product
Coffee Time
An absolutely brilliant branding concept for some coffee cups. I really like the stylistic look at attention to detail throughout the designs. The dark colours chosen here are rich and perfectly fitting for coffee cups.
Posted in Branding → Product
