Quickbike
A simple but effective logo for a bike share project based in St Louis. I love the colour choice, it really makes a statement and helps the logo to stick in your mind. The bike element of the logo works well to aid memorability, as does the typesetting of the text.
Posted in Branding → Logo
Ethnique
Here we have a brilliant example of stylish and sleek business cards. I love the use of black for the background as the logo really works when it's the only splash of colour in the design. The layout is simple but effective, people will immediately feel at home with this in their hands.
Posted in Branding → Business Cards
Discovery History
A simple but extremely effective logo for Discovery History. I like the symbolism of the peeling 'D', as if the surface is rolling back as we delve into the past. The colours work beautifully together and the textured background is great, although it won't work in every situation.
Posted in Branding → Logo
Crystalized
An immediately striking logo that makes great use of colour shading. I like the boldness of red and blue together, it works well on a white background. I particularly like the use of geometric shapes and perspective.
Posted in Branding → Logo
Nimbus
A simple yet effective logo for a web App. I like the fusion of concepts here, the name Nimbus and the cloud idea behind the logo. The blue colours chosen here work really well against the black background. I also particularly like the typeface and use of all lowercase.
Posted in Branding → Logo
Simon Moore
This is an interesting personal logo design that uses its chosen highlight colour really effectively. I like the simplicity of the concept but find the typeface and lack of letter detailing can make it difficult to read on first glance. I do, however, love the isometric perspective!
Posted in Branding → Logo
James Whitesmith
A beautifully minimal and clean site for a freelance designer. I love the stylish logo and use of a subtle greys, it really works well and lets the product design make an impact! The simple gallery is effective and adds some great colour to the site, your eyes are naturally drawn around the page.
Posted in Web Design → Design
Fish Eye Charters
An excellent logo design intended for use on a T-Shirt. The white type on black makes an immediate impact, as does the ageing logotype. The detail here is great, from the fins and scales on the fish to the subtle deterioration of the typefaces.
Posted in Branding → Logo
Chi Logo
A great concept for a logo that's based on the Chicago cityscape. I love the abstract design elements here and how the buildings appear to be springing forth from the 'V'. I particularly like the colour palette and use of colour differentiation to break up the logo.
Posted in Branding → Logo