Documentary
A stunning abstract icon for the film category 'documentary'. I really like the typeface and intriguing shapes and lines of the design. The use of negative space is effective and helps to make this icon memorable despite its abstract nature.
Posted in Branding → Logo
Three Sixty
Certainly a different approach to a logo for a real estate agent. I like the typography and illustrative approach. The colour highlights on the text add an effective degree of perspective and depth to the design.
Posted in Branding → Logo
Stranger Absinthe
An example of gorgeous packing design for a limited edition bottle of Stranger Absinthe. I love the attention to detail and intricacy of the design. The typography and use of raised details makes for an enticing experience.
Posted in Branding → Product
The Wine Society
A great example of product design that would make you look twice. The bow tie mark is very different from the usual wine logo and makes this design easily memorable. The way the design differs for the occasion is a simple but effective idea that further lends the brand memorability.
Posted in Branding → Product
Starbucks Repackaged
A brilliant product redesign for the ever popular Starbucks coffee chain. I love the simplification of the the key design elements and the powerful use of the brand. The updated logo and type look fantastic and make every coffee cup a piece of subtle advertising.
Posted in Branding → Product
Hollywood Fitness
A simple logo design for a fitness club based in LA. The black and white approach makes a strong statement and also makes for easy reproduction of the logo. I particularly like the badge design, it's memorable and clear.
Posted in Branding → Logo
Acolytes of Ale
A great logo concept that use textures extremely effectively. I really like the statement that the logo makes and the consistent style. The typeface works really well to make an impact.
Posted in Branding → Logo
Steve Silvas
A simple concept for a personal branding project. I find the choice of colours fascinating, understated but somehow effective. It could work well with a stronger typeface.
Posted in Branding → Logo
