Rocketship
A beautifully simple branding exercise that makes a powerful impact through the use of shapes and line. I love the power that the colour has here, it draws you in.
Posted in Branding → Logo
GIR Business card
A simply brilliant concept for a business card that makes an immediate impact. I love the use of geometry and the stark contrast of the bright colours against the grey.
Posted in Branding → Business Cards
Minima Logotype
A perfect example of a logotype that effortlessly represents the name of this company. I love the attention the designer has given to the typography, the thickness of the strokes just works.
Posted in Branding → Logo
Martin\'s Way
I particularly like the distressed look of this logo design, although I'm unconvinced by the way the marks go outside the circle. The strong use of monochrome and symmetry helps to mark this logo out.
Posted in Branding → Logo
White Whale
A simple logo that uses a well-trodden, but effective concept to make a mark. I like the stark use of black and white, and the intriguing shape of the whale.
Posted in Branding → Logo
Carolina Panthers Logo
A simply brilliant re-imagining of the Carolina Panthers logo. Their most recent branding update has met some hostility, and I certainly prefer this. I love the agression that's been captured, and the teeth!
Posted in Branding → Logo
Seth
A simply gorgeous example of printed business cards that would put almost any other cards to shame. I love the typography and the simple, yet powerful, effect of the black print on solid white stock.
Posted in Branding → Business Cards
Emotions Logo
A strong logo that uses an interesting mark to complement a simple typesetting. I like the typeface, but it's the use of colour that makes a real impact.
Posted in Branding → Logo
Pause Print
A simple but effective logo that relies on the pun to help it make an impact. The use of black on yellow is always effective at keeping a logo in your mind.
Posted in Branding → Logo
Ice Cream Star
A simple but striking example of logo design. I particularly like the way the ice cream is melting over the star and the coherence of the shapes. The use of white for the ice cream and the background together, creates an interesting effect with the white space.
Posted in Branding → Logo
Casper Fry
An excellent logo for bar/restaurant, Casper Fry was owner's great grandfather and this place will be a certain homage to him. I like the stencil nature of the design and the interesting typography.
Posted in Branding → Logo