UX Design

Tips for creating designs that give the user a delightful, clear, and well-planned experience with a high-quality UX (user experience).

How to Use Figma’s Smart Animate to Prototype Microinteractions

Figma Templates / 21 Jun 2025

How to Use Figma’s Smart Animate to Prototype Microinteractions

Microinteractions might be small, but they make a big impact on how users experience your designs.

Whether it’s a button that responds to a click, a progress bar that animates smoothly, or a subtle hover effect on a card, these details help bring interfaces to life and make them feel more responsive and polished.

Figma’s Smart Animate feature gives designers an easy way to prototype these kinds of microinteractions, without writing a single line of code.

In this guide, we’ll take a deep dive into how to use Smart Animate effectively, when it works best, and how to level up your prototypes so they feel like real, dynamic products.

Story-Based Social Posts: Designing Narratives for Swipeable Content

Instagram Templates / 18 Jun 2025

Story-Based Social Posts: Designing Narratives for Swipeable Content

Social media is no longer just about eye-catching single posts; it’s about creating experiences that draw people in and keep them engaged.

One of the most effective ways to do this is through story-based, swipeable content.

Whether it’s a multi-image Instagram carousel, a swipeable LinkedIn post, or a TikTok image story, this format gives you the chance to tell a narrative that unfolds naturally as users interact with it.

Instead of overwhelming viewers with too much information at once, story-based posts guide them through a structured flow, one swipe at a time.

When done well, these posts encourage deeper engagement, spark curiosity, and strengthen your brand’s voice.

In this guide, we’ll explore how to design swipeable story content that connects with your audience and delivers lasting impact.

How to Conduct a Visual Design Audit (And Why You Should)

UX Design / 16 Jun 2025

How to Conduct a Visual Design Audit (And Why You Should)

Over time, even the most thoughtfully designed brand or product can start to drift.

As new pages, features, and marketing materials are added, inconsistencies in colors, typography, imagery, and layout can sneak in.

What starts as a polished, cohesive system can slowly turn into a patchwork of mismatched styles.

That’s where a visual design audit comes in.

A visual design audit is a structured review of your product’s visual language, everything from your logo and typography to UI components, imagery, and spacing. It helps you spot inconsistencies, clean up your design system, and ensure your brand looks and feels unified across every touchpoint.

In this post, we’ll look at why conducting a visual design audit is valuable, what to include in your audit, and how to do one effectively.

Building Cross-Platform UI Kits in Figma: A Practical Guide

Figma Templates / 13 Jun 2025

Building Cross-Platform UI Kits in Figma: A Practical Guide

Designing for multiple platforms, like iOS, Android, and web, can be challenging when each system has its own guidelines, user expectations, and interface patterns.

This is where cross-platform UI kits come in to help streamline the design process, create consistency, and speed up development.

Figma makes it easier than ever to build, maintain, and scale a UI kit that works across platforms.

In this guide, we will walk you through the process of creating a cross-platform UI kit in Figma, from setting up foundations to organizing components and working with teams.

Mega Menus Revisited: UX Best Practices in 2025

Navigation / 11 Jun 2025

Mega Menus Revisited: UX Best Practices in 2025

Navigation is one of the first things users interact with on a website, and when it’s done well, they barely even notice it.

In 2025, mega menus continue to play a big role in navigation design for organizing content-heavy websites, but they’ve evolved.

Today’s mega menus are cleaner, smarter, and more mobile-friendly than ever before. If your site has lots of pages or product categories, a mega menu might just be your best option.

But like any design element, mega menus can hurt the user experience if they’re overdone or poorly implemented.

In this post, we explore the latest best practices for designing mega menus in 2025 and how to keep your navigation clear, accessible, and easy to use.

Personalized Email Design: Merging Data With Good Design

UX Design / 31 May 2025

Personalized Email Design: Merging Data With Good Design

We all know the feeling of scrolling through a crowded inbox, skimming subject lines, and only clicking on the emails that actually feel relevant.

That’s where personalization comes in. But personalization isn’t just about inserting someone’s first name. It’s about using smart data and thoughtful design to create emails that feel tailored, timely, and worth opening.

When personalization meets great design, the result is more than just better click rates.

It’s a deeper connection with your audience. You’re not just sending emails, you’re starting conversations, offering value, and showing users you understand what they care about.

In this post, we’ll explore how to merge data and design effectively to create personalized emails that look great and perform even better.

Mobile Microcopy: Writing UI Text for Tiny Screens

UX Design / 24 May 2025

Mobile Microcopy: Writing UI Text for Tiny Screens

In mobile UI design, every word counts.

With limited space and even less user attention, writing microcopy for mobile interfaces is more than just squeezing content into smaller screens; it’s about making every message clear, helpful, and human.

Mobile microcopy includes things like button labels, placeholder text, error messages, onboarding hints, and confirmation notes. These small pieces of text may not seem like a big deal, but they have a huge impact on the user experience.

They guide people through actions, reduce friction, and help apps feel more intuitive.

In this post, we take a look at how to write effective UI text for mobile, the challenges that come with small screens, and tips for making microcopy clear, friendly, and useful.

QR Codes in Flyer Design: Are They Still Relevant in 2025?

Flyer Templates / 7 Mar 2025

QR Codes in Flyer Design: Are They Still Relevant in 2025?

Once dismissed as a passing trend, QR codes have made a strong comeback, fueled by the rise of mobile-first interactions, contactless transactions, and digital engagement strategies.

Today, QR codes remain a powerful tool in flyer design, but their effectiveness depends on how they’re used.

According to statistics, the QR code market is expected to reach $2.1 billion by 2027.

With people increasingly relying on smartphones for everything from shopping to event registration, integrating QR codes into flyer designs can bridge the gap between print and digital marketing.

But are they still as impactful as they once were? And how can they be used effectively?

Let’s explore the relevance of QR codes in flyer design today and the best ways to incorporate them for maximum engagement.

Microinteractions in Motion: The Next Evolution of Mobile UX

UX Design / 24 Feb 2025

Microinteractions in Motion: The Next Evolution of Mobile UX

In the world of mobile apps, small details make a big difference. This is why microinteractions are a huge part of UX and UI design.

Microinteractions have long been a staple of great user experience (UX) design, but with advancements in motion design and mobile technology, they are evolving into a key differentiator in modern apps.

They are no longer just aesthetic enhancements—they help guide users, provide instant feedback, and make interfaces feel more responsive and intuitive.

In this article, we’ll explore how mobile apps are using sophisticated microinteractions and motion design to create more engaging user experiences, and why this evolution matters for the future of mobile UX.

Responsive Email Templates: Why They’re More Important Than Ever

Layouts / 21 Jan 2025

Responsive Email Templates: Why They’re More Important Than Ever

Email used to be a tool we used on computers to communicate with others. Today, it has evolved into a powerful method of marketing that has spread across multiple platforms.

Research and surveys have found that up to 78% of emails are viewed on mobile devices. This is especially true for the young generations as 67% of Gen-Zers claim they mainly use email on their phones.

Optimizing your emails for mobile devices is no longer optional, it’s now a requirement!

In today’s post, we want to highlight the importance of creating emails that are accessible across multiple platforms. And how you can create such emails using responsive email templates.

Let’s dive in.

Motion in Design: How Animation Enhances User Experience

UX Design / 7 Jan 2025

Motion in Design: How Animation Enhances User Experience

In today’s fast-paced digital landscape, static websites with just images and videos are not enough to maintain people’s attention. Users now expect more engaging experiences with interactions and animations that bring designs to life.

This is why motion design has been a big part of website and user interface designs. It helps take designs beyond just visuals and information to turn them into memorable, dynamic user experiences.

Today, we explore the world of motion design to see how animation enhances user experience and boosts user interactions as well as engagement. Let’s dive in.

Breaking Monotony: The Role of Surprise in Effective Design

Layouts / 17 Dec 2024

Breaking Monotony: The Role of Surprise in Effective Design

We all love a good surprise. We’re not just talking about birthdays, weddings, and special events, but it’s also an effective strategy used in design to create more memorable websites, marketing campaigns, and even user interfaces.

Think of any website you thought was so cool and it would undoubtedly feature a surprise element. Whether it’s an attractive animation, an interactive widget, or an uncommon layout, the designs that surprise you are the ones that stay in your memory.

Today, we explore this topic to uncover the role of surprise in creative design to help you craft unique creations that break the norms. Let’s dive in.