Pinterest for Designers: Using It to Your Advantage
by Carrie Cousins on May 22nd, 2013
Design inspiration is all around us. And every day there are new tools popping up to help us collect and share that inspiration. One of those great tools is Pinterest. The image collection platform is a fantastic source of design inspiration, from typography to print, web or packaging design.
Newer additions to the service, such as boards for business and hidden boards make the tool even more useful. Haven’t gotten on board with Pinterest yet? Not sure how to make it work for you? Read on.
How to Choose Effective and Attractive Icons in Your Designs
Icons can be considered one of the universalities of web design; almost any website benefits from the addition of at least a few of them. So it’s tempting to assume that if you sprinkle in a handful of these little pictures, your job is done. But there’s a lot more to it than that: good icons should feel like they’re visually integrated into the group of images that they’re in, as well as into the site design as a whole. They need to have a conceptual clarity and purpose that goes beyond being mere eye candy. Any icon that doesn’t serve a stated purpose, or doesn’t convey the right concept in its imagery, is one that needs to be reconsidered.
Of course, there’s room for interpretation and generalization with any kind of imagery, but icons are not mere illustrations that are used purely to break up space and add interest: they’re visual metaphors that can invest meaning into a subject at a single glance; and as such, they’re a powerful tool for improving user experiences.
May 20th, 2013Are You a Right-Brained or Left-Brained Designer?
Colors, pictures, creativity; designers are quite obviously a group of people that tend to gravitate towards using the right sides of their brains… right? Or is this simply a stereotype that doesn’t necessarily ring true?
Is design exclusively artistic talent put to productive use or is it possible that the industry is equally full of analytical problem solvers? Let’s take a look at how designers think, whether you’re a right brainer or a left brainer, and how I’ve struggled through being a left brainer in an industry of right brainers.
May 17th, 2013Design Dilemma: Dealing With Professional Jealousy
Diane L. Writes: I can’t help but feel jealous of other designers. I feel like they’re better designers, they have better clients, they’ll become famous and I’ll be a nobody forever. Is that wrong?
Yes, Diane, it’s wrong, but human. It’s not a feeling that is limited to just designers but it’s something you really need to overcome. Maybe some real truths about the design industry will help you see that jealousy is not only unwarranted but is getting in the way of your own success. Hmmmm, where do I start? Join us as we delve into another Design Dilemma, helping to answer your questions, queries and concerns about the murky world of design…
May 15th, 2013How to Build a Brand Bible & Visual Style Guide
Every brand, from the smallest website or startup, to corporate giants such as Nike or McDonald’s, need a set of branding guidelines and rules to maintain their identity. This document, which can range from a couple of pages, to several hundred, is the thread that holds together what the public sees from a company.
A brand bible establishes the voice and personality of a company, as well as who the public will see, and it governs every aspect of communication from the company. The brand bible is the basis for all interactions on behalf of a company – personal communications, social media, advertising and design. While a brand bible focuses on many things, we are really going to look at how it affects design.
May 13th, 2013