This logo certainly makes an impact, the octopus a strong example of visual imagery. It uses a well-used format for a logo, but the mark and typeface manage to look coherent and effective.
Posted in Branding → Logo
A simple logo that uses a well-trodden, but effective concept to make a mark. I like the stark use of black and white, and the intriguing shape of the whale.
Posted in Branding → Logo
A simply brilliant re-imagining of the Carolina Panthers logo. Their most recent branding update has met some hostility, and I certainly prefer this. I love the agression that's been captured, and the teeth!
Posted in Branding → Logo
A good example of a logo that takes a simple idea but adds depth using detail. The colour palette really works, as does the way the background mirrors the shape of the logo.
Posted in Branding → Logo
A superb logo that's immediately recognisable owing to the nature of the typography. The white works beautifully on the dark brown background, the typeface giving the logo a unique character.
Posted in Branding → Logo
A simply beautiful example of personal branding that makes an immediate mark. I love the typography, the joined script is effortlessly pleasing to the eye, while the mark is simple yet bold.
Posted in Branding → Logo
A subtle and understated logo that uses a muddy green colour rarely seen in graphic design. The overall effect is actually quite effective, the neutral and earthy colours highlighting the contrast between the background and the river blue.
Posted in Branding → Logo
A great example of a letterpress business card that oozes minimalism. I particularly like the restrained use of text, and the attention given to the typeface.
Posted in Branding → Business Cards
A simply gorgeous example of printed business cards that would put almost any other cards to shame. I love the typography and the simple, yet powerful, effect of the black print on solid white stock.
Posted in Branding → Business Cards
A good example of a logo design that relies on the impact its typeface makes. The choice to go black and white, and have half the text appear in each tone, is one that helps this logo to stand out.
Posted in Branding → Logo
A clean and delicate design for a logo that makes beautiful use of typography. I love the way the thin lines of the typeface are mirrored in the design of the mark.
Posted in Branding → Logo