
Graphics / 27 Feb 2024
The 15 Best (And Worst!) Rebrand Examples of 2023 & 2024
Doing a rebrand is a massive undertaking for most companies and often involves taking great risks. That’s usually why we see only a handful of rebrands in a year.
However, we saw so many popular and iconic companies go through massive rebrands over the past few months. And it doesn’t appear to be slowing down. Clearly, we are in the midst of a rebrand season.
Refreshing a brand according to new design standards is always a good thing but not all brands get this part right.
Today, we take a look at some of the best rebrands of the past few months. As well as the worst rebrands that got everything wrong by trying to follow a trend. Let’s dive in.