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Web Standards / 3 May 2021

10 Things Every Email Newsletter Design Needs: Best Practices

There’s an art to crafting the perfect email newsletter design.

It’s a combination of visual presentation and just the right words. It’s delivering quality content in a way that resonates with subscribers and generates opens so that your messages avoid the spam box.

A few email design best practices can help you find inbox success and generate greater conversions for this type of targeted messaging.

And if you need some help, each of the email design examples here is available as a downloadable template.

Reviews / 25 Mar 2021

SlideUpLift Can Help You Create Amazing Presentations With Ease

Designing a presentation can be a challenge, and no one wants to head into a meeting using the default presentation deck for slides.

You need to create presentations with impact, while keeping a professional feel. Thankfully, this is an easier balance to strike than ever before (all without any technical design knowledge).

SlideUpLift is a collection of complete editable presentation decks and individual templates that use vision science to help you tell your story in just the right way. Here’s a look at the tool.

Email Templates / 15 Sep 2020

15+ Best Responsive & HTML Email Design Tutorials

How do you design an email that will result in plenty of opens and strong click-through rates? There’s a little art – and luck – that goes into email design.

Whether you’re looking at the graphic and visual design, or the responsive HTML development side, email design can be a tricky business.

Here, we’re going to look at some tutorials to help you learn everything you need to know about email design, from some basics to more advanced techniques to help you make this most of this digital marketing tool.

Business / 26 May 2020

Design Psychology: 8 Strategies to Use in Your Projects

Psychology, the study of the human mind, is a very complex subject that even the scientists struggle with. In fact, scientists and researchers are still trying to figure out why we have dreams when we sleep.

However, thanks to many studies, years of research, and the dedication of brilliant minds like Sigmund Freud, we now have a general understanding of how the human mind works.

As it turns out, our minds are pre-programmed to respond and react to certain things in certain ways. There are also specific patterns of how our mind reacts and the way we think. In psychology, these patterns are called “schemas”. Researchers have also found strategies that could influence these patterns to control our reactions.

Everyone from magicians to big brand corporations and the mass media have been using and taking advantage of these strategies for generations. To influence our behavior and sell products.

In this guide, we look at how you can apply the same psychological strategies they use for the good of others. And make better and more effective designs.

Typography / 31 May 2017

Color Fonts: A Beginner’s Guide

So what in the heck is a color font? It’s a term that keeps popping up and is starting to gain traction, although use in large design projects is still in its infancy.

Vendors such as Adobe’s Typekit have started to release some color font options with browser support, so there’s some movement toward wider use. Some have even called color fonts “the next big thing in web design.”

Here, we’ll look at the trend and let you decide how big – or not – this concept will be.

Reviews / 24 Jun 2016

Bushel: A Better Way to Manage Your Apple Devices

Managing devices is one of those business problems that you don’t hear a lot about. But how do you keep up with all your Apple devices across your agency or business? Do you know which users have what equipment and apps?

Bushel is a tool that makes this inventory process that much simpler. It is a cloud-based Mobile Device Management solution for the iPads, iPhones and Macs in your workplace. Bushel makes device management accessible and affordable for everyone, so businesses can support their users without help from IT. Here’s a look at how it works.

Layouts / 18 Mar 2015

The Complete Guide to an Effective Card-Style Interface Design

Card-style architecture is one of the biggest things in web design, and mobile design in particular. From apps to responsive websites, the card-style format is popping up everywhere.

And for good reason. Mobile card design looks nice, works well on a variety of devices and creates distinct organization and a method for content delivery. That’s why many large, well-known brands are using the card format and many smaller design and development groups are following suit.

Business / 29 Apr 2013

Simple Tips for Designing a Newsletter Template That Stands Out

Almost every business has an email newsletter these days. From retailers promoting sales, to organizations showcasing information and events, the email newsletter is one of the most popular marketing tools out there. And for it to really be effective, it must look good.

An almost unlimited number of free email templates can make it easy to just download something and send out an email, but you should really take the time to create a custom template for communications that represents your business and who you are. Your newsletter represents your work just as much as a website or printed product. Although getting started can be intimidating, it’s fairly easy to create a newsletter template, choose software for distribution and send your first group email. It is important to keep in mind that most people get a lot of email every day, so you must work to make your newsletter stand out.

CSS / 18 Dec 2012

Create an Animated Share Menu With CSS

Sharing is an integral part of the web experience and designers are always looking for new and interesting ways to highlight or show off the sharing portion of their pages.

Today, we’re going to build a simple sharing menu that integrates an icon font as well as some animations. The final product is inspired by Disqus, but has a unique twist of its own. Let’s jump in and see how it works.

CSS / 17 May 2012

Cycle Through Client Quotes With CSS Keyframes

Client testimonials are a popular website feature. They bring credibility to a company and instill a sense of trust. If your other clients love you so much, I might too!

As a fun experiment, today we’re going to set out to build a cool little quote section that will rotate between multiple different quotes using only CSS. Along the way, we’ll learn all about how to plan and create multi-step keyframe sequences. Let’s get started.

CSS / 10 Apr 2012

What’s the Deal With :target in CSS?

I’ve been seeing a lot of tutorials lately that utilize :target in CSS to perform some fancy feat so I thought I’d take the time to really dig in and discuss how and why this syntax works. Instead of blindly following someone else’s code, you should be able to wield this tool with the knowledge of what’s happening how it affects browser support.

Read on to learn all about the basic functionality associated with the :target pseudo class and how you can stretch that ability to perform all kinds of crazy stuff with pure CSS. Along the way we’ll build some great navigation and slideshow examples for you to learn from.

CSS / 7 Feb 2012

Convert a Pricing Table PSD to HTML and CSS

Today we’re going to grab some PSD pricing tables from Design Curate and try to convert them to pure CSS so you can easily drop them into your site.

It’ll be a super basic but fun exercise in bringing a static design to the web and you’ll learn plenty of fun stuff along the way such as how to style hr tags a create a superscript effect.