Search Results For: photoshop action

Graphics / 15 Sep 2011

Then and Now: The Evolution of Cereal Mascots

Today we’re going to have some good old nostalgic fun and take a walk through cereal box history to look at some beloved characters that have been with most of us since we could chew.

Keep reading to see what your favorite cereal box mascot looked like years ago versus today!

Graphics / 5 Aug 2011

Separating Content: 10 Ways to Draw the Line

The story is as old as graphic design itself: you have two different sections and you need a way to visually separate them. As a designer, I frequently spot myself reverting to the same old one or two tricks to pull this off. Why not mix it up a bit?

Today we’ll show you ten awesome ways to create two distinct sections of content. Each example is from a real website so you can click through to see it in action.

Graphics / 14 Jul 2011

Build Awesome Color Palettes Effortlessly in Illustrator

Here at Design Shack we can’t get enough of good color schemes. We recently discussed some Awesome and Unusual Places to Steal Color Palettes From and today we’ll follow up that discussion with some tips on how to build your own awesome color sets in Adobe Illustrator.

We’ll go over the extreme basics of working with color in Illustrator and jump into how to use the excellent built-in Color Guide to get you on the path to lightning-fast generation and manipulation of custom color schemes.

Business / 22 Jun 2011

Using the Black Box Model to Design Better Websites

Today we’re going to introduce you to a popular model used in marketing to understand consumer behavior. We’ll then discuss how you as a designer can use this model to structure your designs to encourage action from users.

By becoming more equipped to analyze your visitors, you’ll be able to make informed decisions about how to design more persuasive websites.

CSS / 11 May 2011

Build a Pure CSS Slideshow With Webkit Keyframes

While playing around with Webkit Keyframe Animations I figured out a way to create an awesome little image slider using only CSS. It’s definitely a bit unconventional but it’s a great way to learn to think outside of the box with what you can do with CSS3.

Keep in mind that since we’re using Webkit Keyframes, this is purely an educational experiment and will only work in Safari or Chrome. As more browsers begin to support keyframe animations in the future, this method should become perfectly usable in your own web projects.

Graphics / 24 Mar 2011

Pepsi vs Coke: The Power of a Brand

Today we’re going to jump into an age old rivalry between the two biggest soft drink companies on the planet and their flagship products: Pepsi and Coca-Cola.

The main theme will be brand evolution. We’ll take a look at how both brands have changed over the years and which seems to have the better strategy.

Business / 25 Feb 2011

10 Expert Tips for Selling Your Designs on Etsy

Etsy is a community that fascinates me. Thinking it was limited to scrapbooks and crafts I paid little attention to the site for years, but recently I discovered that there’s a lot more to this group than meets the eye. It turns out there are several very talented designers on Etsy making a decent amount of cash selling stock designs.

Today we’re going to take a closer look at some of the successful sellers of graphic design templates on Etsy to see if we can glean any trends and tips from them.

Graphics / 17 Feb 2011

How to Make Slicing Suck Less: Tips and Tricks for Slicing a PSD

I have a dirty little secret, I hate slicing Photoshop files. By that I don’t mean that I hate turning PSD comps into websites, I mean that I hate Photoshop’s slicing tools. The whole process makes my PSD look busy, cluttered and overly complicated so I usually skip it altogether and instead opt to manually crop and save out images individually as needed.

In order to fight this tendency and attempt to see the true usefulness of Photoshop’s slicing tools, I embarked on a mission to learn all the intricacies of how slicing works. Below is a collection of tips and tricks that resulted from this journey. Hopefully, you’ll learn a thing or two you never knew!

Business / 14 Jan 2011

Design Meets Psychology: Putting Maslow’s Hierarchy of Needs to Work

In the past, we discussed at length Why Designers Can’t Ignore Marketing. For the most part, commenters agreed with idea that designers should familiarize themselves with basic marketing principles.

Today, we’re going to put this idea into practice and discuss Maslow’s Hierarchy of Needs, a model born in humanistic psychology and adopted by many marketing professionals as a way to understand consumer behavior. We’ll go over what the model is, how popular companies like Coco-Cola put it into practice and why any of this is relevant to you as a designer.

HTML / 22 Oct 2010

How to Build a Website With Flux 3: A Coder’s WYSIWYG

Flux is a WYSIWYG website editor for Macs. Now, before you curse under your breath about how much you hate WYSIWYGs, you should know that Flux is different and is both powerful and flexible enough to be used by professional web developers.

Today I’ll introduce you to Flux by creating a super simple web page from scratch (no annoyingly rigid templates). Along the way we’ll see what a typical workflow looks like and why it just might be the best visual web editor I’ve ever used.

JavaScript / 31 Aug 2010

Build an iPad-Themed Image Slider With jQuery

If you’re not a seasoned web developer, it can be quite intimidating to approach a project where your client is looking for something trendy and interactive such as an Apple-centric slideshow.

Today we’ll teach you how you can create just such a project in mere minutes using some awesome free resources from around the web. We’ll walk you through ten super simple steps so even if you have little to no web experience, this project should be a breeze!

Graphics / 6 Aug 2010

An in-Depth Guide to Working With Typography in Illustrator

Adobe Illustrator is a fantastic application for crafting typographical masterpieces. However, whether you’re creating a simple paragraph for a print ad or a complex typographical piece of art for a website, there are several tips and techniques you should know for how to manipulate type within the program.

Below you’ll find a brief overview of some of the basic commands you should familiarize yourself with as well as some must-know keyboard shortcuts and even a few obscure features that you may not even know exist. Let’s get started!