Graphics - Page 19

Inspiring advice, tips, and suggestions for improving your graphic design skills, logo design, working with templates, and more.

Graphics / 13 May 2013

How to Build a Brand Bible & Visual Style Guide

Every brand, from the smallest website or startup, to corporate giants such as Nike or McDonald’s, need a set of branding guidelines and rules to maintain their identity. This document, which can range from a couple of pages, to several hundred, is the thread that holds together what the public sees from a company.

A brand bible establishes the voice and personality of a company, as well as who the public will see, and it governs every aspect of communication from the company. The brand bible is the basis for all interactions on behalf of a company – personal communications, social media, advertising and design. While a brand bible focuses on many things, we are really going to look at how it affects design.

Graphics / 23 Jan 2013

Check Out the New American Airlines Logo

American Airlines has had the same logo for forty-five years. That’s definitely a pretty impressive stretch! They’ve decided to hang up their Helvetica though and look to not only a new typeface, but a new eagle and even a new livery design.

Read on to see the logic behind the new design and whether or not I think it’s another chapter in a long line of recent brand redesigns gone bad.

Graphics / 20 Sep 2012

How to Design the Perfect Twitter Header Image

Twitter recently rolled out an updated design for profile pages, which allows you to insert a new “header photo” that sits on top of your feed, much like Facebook’s timeline cover image.

Today we’re going to dive in and see some examples of good Twitter profile images and discuss how you can design your own. I’ll even toss in a free template so you can get started right away.

Graphics / 2 Aug 2012

Good Design Taste Test: Three Fast Casual Restaurant Websites Compared

Fast food restaurants are notoriously bad with web design, but the emerging market of “fast casual” eateries thus far is proving to be much better in this area.

Today we’re going to look around the web at the websites for some of the most popular fast casual restaurants to see who is doing the best work and what we can learn from them. Warning: this post will make you hungry!

Graphics / 9 Jul 2012

Designing on a Retina Screen: My Thoughts on the Retina MacBook Pro

220.5 pixels per inch: 2,800 wide and 1,800 tall for a total of over five million pixels. That’s the screen that I work on now, full time. This gives rise to tons of questions: does Apple have any business making such a screen? Will it help or hinder the industry? Can you really do design work on that thing if you’re designing for non-retina screens?

Today I’m going to tell you all about my experience with the machine that threatens to change the way you do your job. I’ll hold nothing back as I rave about what I love and rant about what drives me nuts. Read along and see if you agree with my conclusions.

Graphics / 11 Jun 2012

Twitter’s New Logo: The Geometry and Evolution of Our Favorite Bird

Recently, Twitter unveiled its brand new logo. It’s certainly not the first time this has happened, but the company seems insistent that this is going to be the last change we see for a while.

Join us as we take a look at the new logo, discuss why it’s better or worse and analyze the interesting geometry that was used to create the icon. Is there some hidden magic in using circles to create your logo? Read on to find out.

Graphics / 2 May 2012

5 Cool & Quick Photoshop Shadow Tricks

Photoshop layer styles can be used for good or evil. In the hands of a beginner, they can lead to cliché results that are so overused that they’re downright cringeworthy. However, in the hands of an experienced Photoshopper, they can be the building blocks for complex and impressive effects.

Today we’re going to pay tribute to the shadow layer effects that come built into Photoshop. We’ll go over five super quick and easy tricks that you can pull off using simple shadow techniques.

Graphics / 25 Apr 2012

Interesting Trends in UI Design

I’m always on the lookout for new design trends. It’s fascinating to me how certain ideas get picked up by so many designers and implemented in countless different ways.

Today we’re going to specifically explore the world of user interface design and see if we can spot any currently popular trends. Almost more than any other area of design, interfaces are extremely subject to the ever changing whims of designers and if you’re not in the loop, you could find yourself creating UI that feels outdated. Read on to see what’s trending!

Graphics / 29 Mar 2012

Style Tiles: The Flip Side of Wireframes

Style Tiles provide a fresh and productive way to approach the design process. They allow you to specifically hone in and focus on a project’s personality and mood without worrying about specific layout decisions.

Today we’re going to show you exactly what Style Tiles are, why you should use them and how to incorporate them into your design process. Follow along and you just might change the way you design forever.

Graphics / 16 Mar 2012

5 Gorgeous Note & Point Presentations You Have to See

One of my favorite sites for design inspiration is Note & Point, which is a fantastic curator of great looking presentation decks (Keynote + PowerPoint = Note & Point). Not only is this site chock full of awesome design examples, most of their presentations are actually design and development related so you learn some great stuff along the way!

Today we’re going to look at five of my favorite Note & Point decks, which will teach us a ton of great stuff about presentation design.

Graphics / 31 Jan 2012

Why Almost Is a Dirty Word in Design

Almost. It seems innocent enough right? Surely there’s no evil lurking in those six letters. You might even see this as a positive word. However, as a designer, you should always be on guard when this word can describe certain aspects of your work.

Read on to see why “almost” can be a dirty word and how it just might be bringing down the quality of your work. We’ll also take a look at two underlying foundations of good design that provide ready solutions to solve your “almost” design woes.

Graphics / 17 Jan 2012

New Logos for the Marlins, Orioles and Jays: Did They Get Better or Worse?

With a new year always comes new branding attempts. Organizations want a fresh face to signal progress and ongoing evolution and branding is the vehicle that designers use to achieve this goal.

As we all know quite well, this is a risky venture with large entities. If it goes well, your customers (or fans in this case) love you for it. If it doesn’t, you’re setting yourself up for plenty of public ridicule. Today we’re going to venture into the world of sports and check out three new Major League Baseball team logo designs. Which teams are updating their look for the new year? Were they successful or is the result a surefire embarrassment? Read on to find out!