Does learning the requisite software make you a designer? Just because you know CSS and HTML, can you really call yourself a web designer?
Today we’re going to explore the idea that, while you may be a Photoshop wizard, you might lack in fundamental design training that could drastically help you in your every day career.
Today we’re going to introduce you to a popular model used in marketing to understand consumer behavior. We’ll then discuss how you as a designer can use this model to structure your designs to encourage action from users.
By becoming more equipped to analyze your visitors, you’ll be able to make informed decisions about how to design more persuasive websites.
Everyone loves a good typography roundup. Type is the muse of so many extremely talented designers and the web is simply overflowing with beautiful examples just waiting to inspire you to create your own masterpiece.
Today we’ve got a collection of fifty of the most attractive typographic art pieces we could find from artists all over the world. Take a look!
Always eager to jump into a debate, today I tackle the concept that artsy eye candy is currently too prevalent in design. Design inspiration galleries and communities are constantly critiqued for displaying art when their focus should be on design.
Can we cut through the biases and assumptions of the common rhetoric and discover the proper place for artistic talent in relation to functional design? Let’s find out.
Do you ever wonder how Photoshop masters create such realistic compositions? Seemingly simple tasks such as throwing some text onto a brick wall can easily lead to lackluster results if you don’t know what you’re doing.
So what sets you apart from the pros? Why are their final results so believable while yours reek of Photoshop? The simple answer is that they know more tricks than you! Let’s fix that.
This week has been all about branding and package design. We’ve gone over some tips for creating effective packaging and taken an in-depth view of the branding histories of Coca-Cola and Pepsi to see what we could learn about the power of a good brand.
Today we’ll finish off the week with a roundup of awesome packaging concepts from Behance and Packaging of the World.
Etsy is a community that fascinates me. Thinking it was limited to scrapbooks and crafts I paid little attention to the site for years, but recently I discovered that there’s a lot more to this group than meets the eye. It turns out there are several very talented designers on Etsy making a decent amount of cash selling stock designs.
Today we’re going to take a closer look at some of the successful sellers of graphic design templates on Etsy to see if we can glean any trends and tips from them.
Business cards are a constant point of creativity for designers. This little personalized piece of marketing holds an impressive amount of potential for capturing the attention of potential customers and many businesses are willing to spend plenty of money to make sure their cards make a lasting statement.
Today we’ve collected over fifty business card designs and concepts that not only have aesthetic appeal, but really go that extra mile to increase impact. Some pop up into 3D shapes, others glow in the dark or even serve a lasting useful purpose. All of them are sure to inspire you in your own endeavors to create amazing business cards.
I’m constantly trying to convince designers that SketchUp is a tool they should have in their arsenal. It doesn’t matter if you don’t know anything about or even have no interest in 3D modeling, SketchUp can plug right into your workflow as a designer in a number of helpful ways. And hey, it’s free!
Today we’re going to use SketchUp to build an extremely simple but stylish city skyline from scratch. The whole process should take you less than an hour and can be mere minutes if you’re already familiar with the application.
In the past, we discussed at length Why Designers Can’t Ignore Marketing. For the most part, commenters agreed with idea that designers should familiarize themselves with basic marketing principles.
Today, we’re going to put this idea into practice and discuss Maslow’s Hierarchy of Needs, a model born in humanistic psychology and adopted by many marketing professionals as a way to understand consumer behavior. We’ll go over what the model is, how popular companies like Coco-Cola put it into practice and why any of this is relevant to you as a designer.
Design isn’t about money, it’s about something higher. It’s about loving what you do, making the world more attractive and satisfying your never-ending need for intellectual stimulation. Good designers don’t see design as a job, but a lifestyle. We think about design constantly while looking at the things around us, our hobbies are design-centric, we read and write about design; on and on.
Who needs money when you have a passion like this? Me, that’s who. Don’t get me wrong, lots of that mumbo jumbo above describes me pretty accurately. But let’s face it folks, we all have mortgages, bills, student loans and other factors that ensure our need for green stays intact. Today we’re going to have some fun and see how much money we should be making!
In the past we and several other blogs have outlined some useful technical information for how to code and structure your HTML emails from a developer point of view. But much less discussion has been given to how to actually undertake the design component of email newsletters.
Today we’ll take a look at some of the top-selling email templates from Themeforest and see if we can decipher what their designers did right so you can mimic these basic principles in your own designs.