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Business - Page 3

Learn how to run your design business, work with clients, manage expectations, and handle your finances.

10 Tips for a Perfect Facebook Cover Image

Business / 18 Apr 2018

10 Tips for a Perfect Facebook Cover Image

Almost every business and individual – from personal pages to freelance business pages – uses Facebook. It’s likely an integral part of your marketing strategy. It might even be your main professional website.

So it is important that you make the most of this platform to ensure that your social media profile is polished and professional. A sloppy image, bad crop, or text that scales improperly can give the wrong first impression. Here are 10 tips for creating a perfect Facebook cover image that people will want to click.

7 Tips for Finding the Perfect PowerPoint Presentation Template

Business / 11 Apr 2018

7 Tips for Finding the Perfect PowerPoint Presentation Template

A great PowerPoint presentation template can wow audiences, and help you to build a slideshow quickly and easily. While you can create your own custom template, there’s a whole market of affordable PowerPoint templates that you can customize. But what should you be considering when deciding which one to choose?

PowerPoint templates are a great option for designers – or practically anyone – who wants to create a polished, professional-looking presentation that doesn’t take a lot of time to put together. Here’s what to look for to ensure that you are getting the perfect PowerPoint template for each specific presentation.

8 Ideas for Creating Evergreen Website Content

Business / 7 Mar 2018

8 Ideas for Creating Evergreen Website Content

Developing evergreen content for your website is an important element in your overall strategy. Evergreen content is information – pages or blog content – that remain relevant and don’t get old. It’s a practical approach to making your investment in content pay off long-term.

The best evergreen content is directly related to the core information on your website. It complements more timely news and information and can help boost search rankings over time as well. But you can’t just post and forget about it; even evergreen content will need the occasional update to ensure that it remains relevant over time.

Here are eight ways to create evergreen website content (with examples of websites that are doing it well).

15+ Quick Tips to Improve Your Design Portfolio

Business / 6 Mar 2018

15+ Quick Tips to Improve Your Design Portfolio

If you’re like many designers, you’ve had every intention of updating your design portfolio — for the last two years at least. But procrastinating on your portfolio is a mistake. You never know what opportunities you could be missing out on because someone landed on your tired, old portfolio.

As the co-founder of Semplice, a portfolio system for designers, I’ve learned how crucial a portfolio is to getting new work. And the only thing worse than not having a design portfolio is having one that’s poorly made or out of date. Here are some quick tips to refresh your portfolio and start getting more of the work you want to do.

6 Finance Apps for Your Freelance Business

Business / 28 Feb 2018

6 Finance Apps for Your Freelance Business

A great set of financial apps and tools can make it easier to manage your freelance business. From tracking receipts and invoices for clients, to making sure you’re ready for tax season and have all your expenses accounted for. There are plenty of great apps to help you manage your freelance business.

Characteristics of great finance apps are that they are secure, cloud-based, include automation tools to help you work more efficiently, are affordable, come with financial accounting and reporting that you can understand and customer support when you need it. All of the apps on this list fit the bill.

20 DIY Projects to Improve Your Freelance Office

Business / 12 Feb 2018

20 DIY Projects to Improve Your Freelance Office

A creative workspace is good for your creativity. That’s why companies such as Apple and Google have open and innovative workspaces. While you probably don’t have that kind of budget, there are some great DIY projects you can take on to improve your freelance or home office!

So grab your hammer, paint and creative thinking to make your workspace somewhere you’ll want to spend most of the day. Some of these projects take a few minutes, some a few hours, or some a few weeks or months. But it’s a great starting point for some creative thinking!

5 Ways to Network as a Remote Freelancer

Business / 5 Feb 2018

5 Ways to Network as a Remote Freelancer

One of the toughest areas of working as a freelancer is that there’s a sense of professional loneliness. Most of your work days are spent alone in a home office. While local networking opportunities exist, they may not be geared toward the creative industry. You need to get out!

You need to meet more creative workers. You need to develop a method to network as a remote freelancer, to create relationships that will help you grow in your career—and keep from feeling like you work on an island!

30 Tips to Be More Productive in 30 Days

Business / 29 Jan 2018

30 Tips to Be More Productive in 30 Days

Whether you work alone or as part of a large team, everyone is looking for ways to increase productivity. You’ll feel less stressed and get more done each day. Let’s see just how much you can change in 30 days—you’ll be amazed.

So how do you do it? First, changing any habit takes practice. Doing something one time doesn’t make it part of a new routine. You have to do it repeatedly; make it part of who you are. Here, we’ve got 30 tips to help you be more productive 30 days from now.

You aren’t going to do all of these things at once. Start with one or two, once they are part of your embedded routine, add another change and slowly build until you are feeling like your most productive self. Good luck!

6 SEO Habits That Will Increase Website Traffic

Business / 10 Jan 2018

6 SEO Habits That Will Increase Website Traffic

Everyone wants more website traffic, right? But are you doing all the little things that help boost search engine ranking with every new image upload or content update?

Creating the right habits from the start will keep your website in tip-top shape and hopefully result in bonus points from the Google algorithm.

The good news is that this list is packed with actionable, everyday tips. Start with a solid website framework and then employ these techniques with every update to get on the path to creating great SEO habits that won’t be tough to maintain.

Are You a Good Designer or a Great Designer? Here Are the 10 Signs

Business / 6 Dec 2017

Are You a Good Designer or a Great Designer? Here Are the 10 Signs

Some people are better suited for certain jobs than others. Skills and personality traits combine to make you good—or great—at your job. When it comes to design, do you know where you fall? Are you a good designer? Or a great one?

The answer might be both. Between good days and bad, and projects that rock and ones that leave you ragged, one of the things that will help you be a better designer all the time is awareness of characteristics that great designers have in common.

Challenges Every Freelance Designer Will Face in 2018

Business / 30 Nov 2017

Challenges Every Freelance Designer Will Face in 2018

A new year is looming ahead, which comes with new challenges, even for the seasoned freelance designer. As you look back and celebrate the wins of 2017 – as you deservedly should – it’s time to think ahead to what’s in store for the new year as well!

There seems to be a shift again in trends and technology that could present challenges (and opportunities!) for designers in 2018. Here’s a look at some of the curveballs that might come your way. And how to be ready for them when they do.

Get Your Merchandise Online Today With SpreadShop

Business / 29 Nov 2017

Get Your Merchandise Online Today With SpreadShop

Do you have an idea for a great shirt or coffee mug that you know is destined to sell? Do your social media followers want to see your images or messaging on their gear?

The problem with merchandise sales isn’t always coming up with an idea or design; it’s picking items and dealing with inventory. SpreadShop takes a lot of that hassle and worry out of the equation, so that almost anyone can create an online merchandise storefront and start selling right away — free!

Here’s a guide to SpreadShop and how you can start selling merchandise online in no time at all.