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Business - Page 2

Learn how to run your design business, work with clients, manage expectations, and handle your finances.

Pitch Deck Design: 10 Tips to Stand Out

Business / 21 Jan 2019

Pitch Deck Design: 10 Tips to Stand Out

A good pitch deck is designed for specifically one thing – to help your startup get funding from investors. But how do you stand out from the crowd, and make a memorable impression?

There’s a delicate balance to creating a deck with just enough slides to entice potential funders, without providing so much information that they are overwhelmed.

Most pitch decks contain less than 20 slides. So how do you create a pitch deck design that stands out? Here are our ten tips to help you get started.

What Is a Pitch Deck? (And How to Make One)

Business / 9 Jan 2019

What Is a Pitch Deck? (And How to Make One)

It’s a tool that every startup business or entrepreneur needs – a great pitch deck. A pitch deck is a presentation that you’ll use to help explain or showcase your product or service and potentially drives sales or investment. It needs to be polished and professional to do the job well.

Today, we’ll take a look at what a pitch deck is, how to make one, and how to establish a design that will wow people who come in contact with your new business.

How to Make a Poster in PowerPoint: 10 Simple Steps

Business / 14 Nov 2018

How to Make a Poster in PowerPoint: 10 Simple Steps

In addition to creating presentations, did you know you can use PowerPoint to design other elements such as posters? Today, we’re walking you through exactly how to make a poster in PowerPoint.

While not everyone thinks about making a poster design in PowerPoint, it’s actually pretty easy—and is a viable option if you need something quickly, or don’t have other design software available. (Posters made in PowerPoint are frequently used in academic settings for assignments and event promotion on college campuses.) Today, we’re going to take you through the steps of how to make a poster in PowerPoint.

How to Get Web Design Clients: 10 Ideas to Try Today

Business / 31 Oct 2018

How to Get Web Design Clients: 10 Ideas to Try Today

Who was it that said working as a freelance web designer was easy? While the work might not be a problem, the business of finding new web design clients is another issue. It can be tough to keep a steady number of clients coming through so that you stay busy and maintain the right income level.

It can be challenging for new and seasoned freelancers. (Everyone has experienced at least one dry spell.) So what can you do? We’re sharing ten tips for how you can get new web design clients. Today!

How Much Does a Website Design Cost? (+ How to Think About Pricing)

Business / 22 Oct 2018

How Much Does a Website Design Cost? (+ How to Think About Pricing)

It might be the most controversial question in the design business: how much does a website cost? I’ve had clients drop their jaws, balk and practically stomp their feet upon getting an estimate for website work. I’ve had other that couldn’t believe the deal they were getting. So what gives?

The price of a website design is a moving target and depends on a lot of factors. Here’s we’ll look at costs to think about if you are in the market for a new website design, and ways to think about pricing if you’ve been asked to quote a project.

5 Tips for Making Better Video

Business / 20 Aug 2018

5 Tips for Making Better Video

Everywhere you look, there’s video. From social media sites to full-scale web projects, a video can be an integral part of today’s online user experience. We have five tips to help you make any web video better, and improve the quality of what you publish.

While some projects require the time commitment of a professional production, other uses are perfectly suitable for DIY. How can you create better video to use in web projects yourself, without a full crew or large investment?

What Is a Web Design Proposal? (And How to Write One)

Business / 15 Aug 2018

What Is a Web Design Proposal? (And How to Write One)

The most successful design projects often start with a successful business foundation. Whether you work on an agency team with other creatives or are a freelancer trying to sell your own products and services a solid web design proposal can help you win clients and set expectations for work.

Here’s everything you need to know about creating a web design proposal that will help you land new clients. We’ll discuss what a web design proposal is, how to write one, and share some helpful templates to get you started fast.

Graphic Design Internships: 5 Places to Begin Your Search

Business / 23 Jul 2018

Graphic Design Internships: 5 Places to Begin Your Search

Most students know that the right internship can get them on a path to the right job after graduation. Internships provide valuable work experience that help you get an idea of what daily life as a graphic designer looks like—and what skills you need to be successful.

The main difference between an internship and a job is the temporary nature of an internship, which is limited to a specific time frame or a number of hours worked.

The challenge with internships is that not all of the “jobs” are posted in regular job search locations, although some companies do post internship listings on job search websites. So where do you begin your search for the perfect internship? You’re going to have to do some homework.

5 Tips to Use Instagram Creatively for Your Brand

Business / 18 Jun 2018

5 Tips to Use Instagram Creatively for Your Brand

It seems like every brand is on Instagram these days. So how do you create posts that generate engagement and help your images, video, and stories stand out from the pack?

The answer is to use your keen design eye. The same skills that you use as a designer—color balance, contrast, shape, and composition—can help you create Instagram posts that stand out. (It is a visual medium after all!)

Combine those skills with a little social media strategy and you’ll start building a loyal follower base in no time. Here are some tips to get you on the path to Instagram success.

5 Signs You Need to Fire Your Client (And How to Do It)

Business / 14 May 2018

5 Signs You Need to Fire Your Client (And How to Do It)

Nothing can make your life miserable like a bad client. From scope-creep to those that never pay on time, sometimes you just have to let a client go. It’s a tough decision and you don’t want to burn any bridges, but often it’s best to dissolve the relationship and move on.

When do you know it is time? Today, we’ll look at five situations when it’s time to fire a client with some ideas on how to do it tactfully.

10 Tips for a Perfect Facebook Cover Image

Business / 18 Apr 2018

10 Tips for a Perfect Facebook Cover Image

Almost every business and individual – from personal pages to freelance business pages – uses Facebook. It’s likely an integral part of your marketing strategy. It might even be your main professional website.

So it is important that you make the most of this platform to ensure that your social media profile is polished and professional. A sloppy image, bad crop, or text that scales improperly can give the wrong first impression. Here are 10 tips for creating a perfect Facebook cover image that people will want to click.

7 Tips for Finding the Perfect PowerPoint Presentation Template

Business / 11 Apr 2018

7 Tips for Finding the Perfect PowerPoint Presentation Template

A great PowerPoint presentation template can wow audiences, and help you to build a slideshow quickly and easily. While you can create your own custom template, there’s a whole market of affordable PowerPoint templates that you can customize. But what should you be considering when deciding which one to choose?

PowerPoint templates are a great option for designers – or practically anyone – who wants to create a polished, professional-looking presentation that doesn’t take a lot of time to put together. Here’s what to look for to ensure that you are getting the perfect PowerPoint template for each specific presentation.