Business - Page 2

Business / 17 Jun 2019

How Many Slides to Use in a Presentation? 5 Tips

There’s nothing worse than a presentation that goes over time or poorly-designed slides that cram too much information onto the screen at once.

While there are a lot of things that can dictate how many slides to use in a presentation, key factors include how long you have to speak, what content you are presenting, and the visual nature of the content. (Some speakers don’t need slides at all to keep audiences engaged!)

Here, we’re breaking down common presentation times with a guide for how not to overload slides, and use them well—no matter what type of talk you are giving.

Business / 12 Jun 2019

How to Start and End a Presentation: 10 Unique Ideas

A good presentation leaves you wanting more. It engages your thirst for information. These presentations are a mix of killer content, striking visuals, a charismatic speaker and—crucially—a memorable start and end.

And with the right tools, almost anyone can give a great presentation. When every minute matters, how you start and end your presentation can have a huge impact on what people take away from the time you’re talking to them (and whether it makes a lasting impression!)

Today, we’re breaking from traditional visual design techniques to think about how to craft a dynamic presentation, with a memorable beginning and ending.

Business / 10 Jun 2019

How to Edit a PowerPoint Template: A Quick Start Guide

Whether you’re starting from scratch and building a custom template, or have a PowerPoint template you’ve downloaded and want to customize, knowing how to edit a PowerPoint template is a great skill to have in your kit.

We’re going to walk you through editing a PowerPoint template step-by-step, explaining all the PowerPoint terminology along the way!

If you like the presentation template we are using here—Creativa—you can get it from Envato Elements. It’s a great multi-purpose template that’s great for all types of presentations.

Business / 3 Jun 2019

Self-Care for Designers: Don’t Burn Out

In a world where work never seems to turn off, there’s a growing movement to prioritize self-care. It’s way too easy to neglect yourself when you have work and meetings and then all of the “life” things after work, from networking events to taking kids to soccer games.

The time to start practicing self-care is before you start to burn out. You’ll stay fresher and have greater mental capacity to tackle projects with creative spark.

But how do you do it? How (and where) can designers find time for self-care? We have a few ideas for you.

Business / 27 May 2019

10 Ways to Make Women More Welcome in Your Design Space

Take a look around. How many women work in your creative space? (If you are a freelancer, think about how many women are part of your referral network.) What does that ratio look like? The design industry is not known for equal numbers in the workplace.

A study late last year by Design Museum showed that only 1 in 5 designers in the UK are women. Another study by AIGA showed that women were just 36 percent of the “design leaders” to speak at the world’s biggest design conferences. (It was even tough to find stock images to represent women as designers for this article.)

These trends just aren’t acceptable. And change starts with you.

If you want to see more ideas, more creative concepts, and more diversity of design, everyone needs to be welcome in the same design space. It can be tough to be the only woman in the room (and it happens a lot).

Here are some ways you can make women more welcome in your design space.

Business / 29 Apr 2019

How Much Does Logo Design Cost in 2019?

When considering how to design a logo, one of the most common questions has nothing to do with the creation of a brand element. It’s about pricing. How much does a logo design cost?

The answer is pretty complicated and depends on a lot of factors. Today, we’re going to look into logo design costs (and benefits of a professional design). Even if we can’t narrow down an exact price for you, this guide can serve as a starting point.

It should help you get a feel for the different price brackets of the options you could choose, and set off on the right path!

Business / 1 Apr 2019

What Is a Company Profile? (And How to Write One)

Whether you’re creating content for an established business or a startup, a company profile should be part of your plan. In this post, we’ll discuss what a company profile is, and how to write one.

A company profile can be an effective way to highlight the business to customers or stakeholders. And you’ll quickly find that it is a vital part of business communication.

It’s a way to state what your business stands for, what your goals are, and where you place your focus. As well as featuring all the practical information that anyone might need to know about your company.

Business / 4 Feb 2019

7 Tips for Sending Better Email Newsletters

Email marketing is one of the top ways to communicate with an audience. You can inform users with stories and information, send discounts and coupons to encourage shopping, and help direct traffic back to your website.

But not every email newsletter is created equally. My inbox is just as full of poorly designed messages as ones that I’ll actually read. With so much inbox clutter, designing an email that will stand out—and is easy to read—increases your chances of success. (Open rates hover in the teens to 20 percent range for many industries, so you have to work hard.)

Starting with a well-designed email newsletter is the start. Here are seven tips for sending better emails, that more users (hopefully) will look forward to opening.

Business / 30 Jan 2019

9 Tips for Speeding Up Your Website in 2019

It’s not a trick question: is your website fast enough? Page load times can impact everything from how long users stay on your site (or if they see the content), to search rank and overall conversions.

Speed matters on two fronts – for desktop and mobile devices – with mobile speed mattering more than ever. Not only does your website have to load fast; it needs to load fast everywhere.

So how do you do it? Start by running a Google PageSpeed test to see where your site ranks (you’ll get a few suggestions for speeding up your site there as well). Then, start making these tweaks to make your website lightning fast this year.

Business / 24 Jan 2019

10 Professional PowerPoint Templates (And How to Use Them)

Let’s face it, not everyone has the time or energy to design a pixel-perfect PowerPoint slideshow for every presentation they make. This is where professional PowerPoint templates can be a live-saver!

Whether you’re in charge of designing a slideshow for the weekly team meeting, or a freelancer pitching to clients, designing unique and attractive PowerPoint presentations for each meeting can be a painful task—even for a pro.

Well, let’s change that, shall we? In this post, we’re going to show you a very simple way you can make stunning presentations using professional PowerPoint templates that will knock your client’s socks off.

Business / 14 Nov 2018

How to Make a Poster in PowerPoint: 10 Simple Steps

In addition to creating presentations, did you know you can use PowerPoint to design other elements such as posters? Today, we’re walking you through exactly how to make a poster in PowerPoint.

While not everyone thinks about making a poster design in PowerPoint, it’s actually pretty easy—and is a viable option if you need something quickly, or don’t have other design software available. (Posters made in PowerPoint are frequently used in academic settings for assignments and event promotion on college campuses.) Today, we’re going to take you through the steps of how to make a poster in PowerPoint.

Business / 31 Oct 2018

How to Get Web Design Clients: 10 Ideas to Try Today

Who was it that said working as a freelance web designer was easy? While the work might not be a problem, the business of finding new web design clients is another issue. It can be tough to keep a steady number of clients coming through so that you stay busy and maintain the right income level.

It can be challenging for new and seasoned freelancers. (Everyone has experienced at least one dry spell.) So what can you do? We’re sharing ten tips for how you can get new web design clients. Today!