
Layouts / 26 Nov 2024
Negative Space: The Art of Letting Your Designs Breathe
Negative space is one of the most effective methods used in all forms of design to create focus and attention as well as bring things into perspective.
When used properly, negative space can help you create winning designs that are not only clear and simple but also more user-friendly.
The Google Search homepage is a popular example of effective use of negative space. For more than 25 years, Google maintained a simple design with nothing but its logo and a search bar surrounded by white space, while most of its competitors like Yahoo and Bing used cluttered designs filled with images and links.
This minimalist design helped more users navigate search engines at a time when the technology was new. And even today, it’s part of the reason why nearly 90% of people prefer Google over other search engines. Because it’s simple, clean, straight to the point, and simply gets the job done without unnecessary distractions.
Let’s explore and find out how you can use negative space in your design adventures.