Articles - Page 131

Brochure Templates / 29 Jul 2019

How to Print a Brochure: 3 Options Compared

You’ve designed a brochure. Now what? With so many printing options out there, how do you know what option is best? The decision can depend on budget, paper, and printing needs, turnaround time, as well as other factors. And not all print options are created equal.

Today, we’re going to compare three different option for printing a brochure so that your design can shine on paper.

Make sure to click through the examples as well, for some more images of beautifully printed brochures! Or, browse through our complete guide on how to design a brochure.

Business / 24 Jul 2019

How to Find or Create Your Brand Personality

What is the personality of your brand? No, it’s not a trick question. Is your brand formal or spunky or socially conscious?

Identifying and defining the identity and personality of your brand is crucial.

Even if you don’t define it, some sort of personality (even of the multiple variety) will come through. So it’s best to think about it now. The last thing you want is anyone else getting any say in how exactly your brand is defined.

Who do you want your brand to be?

CSS / 23 Jul 2019

Mobile First Design: Why It’s Great and Why It Sucks

Historically, most web designers and their clients have approached the desktop side of any project first, while leaving the mobile part as a secondary goal that gets accomplished later. Even with the rise of responsive design, many of us begin with the “full size” site and work our way down.

There’s a growing trend in the industry though to flip this workflow on its head and actually begin with mobile considerations and then work up to a larger desktop version.

Why would you ever approach a project this way? What are some of the pros and cons of this strategy? Read on to find out!

Articles / 18 Jul 2019

50 Shades of Black: Effective Use of No Color

A few years ago, there was a debate stirring on the web about black. Ian Storm Taylor’s “Never Use Black” was shared and tweeted and read by designers all over the world.

You can debate whether you should use black or not all day long. But the reality is that you will use black. Every designer does – by choosing or not.

So it’s best to understand the color and how to use it properly in a variety of design projects.

Trends / 17 Jul 2019

8 Packaging and Label Design Trends

Have you taken notice of that beer car or shampoo bottle lately? How about the wrapper on a snack bar or package that comes in the mail? Packaging and label design trends can be some of the most practical influencers in graphic design.

While we put a lot of focus on website design and digital trends, packaging and labels can impact everything. From whether you make a purchase off the shelf, to how you feel about a product when you open or use it.

Design is a major influencer in purchasing decisions.

Here, we are looking at eight key packaging and label design trends of 2019, and how they aren’t just for physical elements. Many of these same design trends are making an impact in the digital space as well. And while we know packaging trends tend to have more shelf life, literally, how do digital and physical design trends impact one another?

How to Design a Logo / 16 Jul 2019

8 Tips for Creating a Logo With Purpose

With so many logo design concepts, trends, and examples out there, how do you sort through all the clutter to create a logo that has a purpose for our brand or company?

It’s not always an easy task. The best and most memorable logos are not just designed well, they have purposeful meaning that creates a connection between the mark and organization it represents.

This can happen quickly with a brand that grows in popularity fast or steadily over time as a mark is established.

Here are some things to think about as you tackle creating (or recreating) a logo so that it has a purpose.

CSS / 10 Jul 2019

Inner Shadows in CSS: Images, Text and Beyond

Shadows in CSS are quick and easy, whether you’re slapping on a box-shadow or a text-shadow. But how comfortable are you with inner shadows? Can you pull off an inset box-shadow? How do you do the same thing on some text?

Today we’re going to learn some really simple inset shadow techniques that you can pull off with just a few lines of code. I’ll walk you through both the box-shadow and text-shadow syntax and how to change them to pull off an inset shadows.

Business / 8 Jul 2019

7 Ways to Create a Website on a Budget

A great website doesn’t have to cost a fortune. You can get a professional-looking design with a few pages – that’s enough to get started – with a small budget. Here’s how.

The good news is that you can create and design a website yourself using a tool such as an online site builder, or work with a professional while maximizing your budget. The key is to be realistic. A website is not free. Even if you do it yourself, you’ll need a domain, hosting, and other tools (many site builders have a monthly fee) depending on how you plan to create the website.

The best practice is to start with a little research, then set a budget. That way you know what you can afford and how to have conversations about planning the website design. Here’s how you do it!

Mockup Templates / 2 Jul 2019

How to Create a Brand and Social Graphics With Placeit

One of the biggest challenges in today’s online and digital landscape is getting your presence or business online fast. You need a brand, logo, and social media profiles that shine to help get your efforts off the ground.

Design tools can help. Even for those with little design experience, a good tool can help you create a logo and brand as well as create elements to share on social media.

Best of all, you can get started in just a few minutes. That’s where Placeit comes in.

Google Slides Themes / 1 Jul 2019

5 Quick Google Slides Tips & Tricks

If you aren’t using it already, Google Slides might quickly become one of your favorite tools. For anyone with a Google account, the presentation software is included to use completely free of charge.

It’s packed with tools to help you make great presentations with ease, and it supports downloadable templates to help you get started fast.

Make the most of this presentation tool with these tips and tricks that make Google Slides that much more functional!

Google Slides Themes / 24 Jun 2019

How to Embed a YouTube Video in Google Slides

You know that video can add extra spark to a website design, but it can also spice up a presentation. The challenge is that embedded videos can sometimes result in presentation mishaps if they don’t play properly.

It can be pretty embarrassing to run into one of these mishaps, but they are totally preventable.

Today, we’re going to walk through how to embed a YouTube video in Google Slides so you can nail your presentation, embedded video and all!

Photoshop Actions / 19 Jun 2019

How to Create Actions in Photoshop in 5 Minutes

A Photoshop action can save time and effort when you perform some of the same edits and tasks repeatedly. You can record almost any command into an action that you can replay for later use on different files.

Here, we have step-by-step instructions so you can learn how to create actions in Photoshop. (It really only takes five minutes.)

In no time at all, you’ll have a helpful Photoshop action that can save you time every day!