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Trends - Page 2

Stay on top of the latest design trends, see what’s popular, and learn how to create design work that feels modern, current, and up-to-date.

Brochure Design Ideas & Inspiration for 2021

Brochure Templates / 10 Nov 2020

Brochure Design Ideas & Inspiration for 2021

Almost every designer has created a brochure at some point. And there’s a strong possibility you’ll be asked to design another! Whether it’s for a client or to promote your own business, there’s an art to designing a brochure.

And then there’s an added challenge: brochure design isn’t just for print anymore. Digital brochures are just as popular as the hard-copy versions. It’s quite common for clients to request a printed brochure with a digital shareable file of the same design.

Don’t sweat this design challenge though. We’ve put together some classic and modern tips so you can create a brochure design that looks great, and is easy to read.

15+ Web Design Trends to Watch in 2021

Trends / 9 Nov 2020

15+ Web Design Trends to Watch in 2021

The average life of a website is three years. And design elements – such as color and typography – often get updated more frequently than that. That’s why it is so important to keep up with web design trends.

Doing this allows you to make small tweaks to your design today so that it won’t be out of date tomorrow. This guide will help you create an on-point design plan for 2021!

Design Trend: Experimental Typefaces & Fonts

Trends / 20 Oct 2020

Design Trend: Experimental Typefaces & Fonts

One of the biggest trends in website design is experimental typefaces. These funky, unique, and always special fonts can serve as the backbone of a project or provide a special spark.

Experimental typefaces come in a variety of formats from handwriting styles to interesting serifs to color or animated fonts. There’s something for everyone with fonts that are a little bit different (or even customized).

Here’s a look at this design trend and how to make it work for you.

Design Trend: Modern Tappable Targets (And How to Do It)

Mobile / 15 Oct 2020

Design Trend: Modern Tappable Targets (And How to Do It)

A solid tap target can make or break your mobile website or app. The size, shape, location, and overall design of the button or link determines whether a user successfully completes an action or not. It might seem like a small thing, but can be one of the most important elements of a design.

Modern tappable targets are easy to recognize, work in an expected manner, and encourage engagement.

Today we’re looking at how to design them, ways to craft effective call-to-action items, and considerations around color and font choices.

Website Design Trends & Tips for a COVID World

Trends / 28 Sep 2020

Website Design Trends & Tips for a COVID World

A lot has changed about the world in the past year. The impact of COVID on human interaction is undeniable. It’s influencing digital experiences as well. If you haven’t started to think about adjustments you need to make to your website design due to the worldwide pandemic and virus, it might be time to develop a strategy.

Here, we’ve got tips on things to consider when it comes to COVID and website design.

Does COVID change everything about website design? Of course not. But it might impact some of the decisions you make about imagery, your general approach to sharing information, or how you communicate some aspects of your brand.

Design Trend: Strong Hero Images With Subtle Text

Trends / 14 Jul 2020

Design Trend: Strong Hero Images With Subtle Text

This website design trend is all about contrast… or the lack thereof. More designs are popping up that have large and stunning hero image areas, but text elements are much more subtle. This is a shift from oversized hero area text that has been big (literally) for some time.

These designs make you look because of this difference. It establishes a sense of contrast with other websites, while maybe not creating so much contrast in the design itself.

Let’s take a look at websites with strong hero images and subtle text to help you generate inspiration for your next project.

Design Trend: A New Generation of Image Sliders

Trends / 6 Jul 2020

Design Trend: A New Generation of Image Sliders

Website sliders are one of those design elements that we don’t love but have learned to live with. Generally, they don’t provide a lot of click value, but clients seem to love them.

A new design trend that features a new style of image sliders, fixes some of the functionality (and design boredom) issue of sliders. These aren’t your old-school image scrollers (and you won’t recreate these techniques with plugins).

Here’s a look at different design elements and ways of using this design trend so you can find renewed inspiration next time a slider is part of a project.

8+ Web Design Myths Busted: Old Ideas & Modern Best Practices

Trends / 1 Jul 2020

8+ Web Design Myths Busted: Old Ideas & Modern Best Practices

There are a few ideas about website design that seem to never fade away, even though they are not so true anymore. Some concepts haven’t stood the test of time, and it’s time to revisit whether we should be adopting them anymore.

Do people love sliders? Does simplicity = minimal design? Do you really need to include every page of your site in the navigation? There’s quite a bit to unpack!

Here, we’re going to look at a few web design myths and share modern best practices so you don’t fall into any of these old-school traps.

Design Trend: Geo Shapes & Patterns (With Animation)

Trends / 24 Jun 2020

Design Trend: Geo Shapes & Patterns (With Animation)

Stylish geometry is a design trend that keeps coming back around. This time the new twist is that shapes and design elements include touches of animation to bring shapes and patterns to life. It’s easier than ever to implement animation on the web, in a simple and widely-supported way.

It’s also a nifty little design technique that can add visual interest to almost anything and works for all types of elements, from logos or icons to backgrounds to hero images.

Let’s take a look at this website design trend in action.

Split Screen Web Design: The Trend That Keeps Growing

Trends / 15 Jun 2020

Split Screen Web Design: The Trend That Keeps Growing

Website design with a split-screen aesthetic is a trend that keeps evolving and growing. A split-screen design can be good for a number of reasons, including mobile compatibility and user-friendliness. Plus, many of these designs just look great!

Shifts in the trend show that there are so many different ways to create an effective split screen design that users will love. Consider this your introduction to split-screen design in the new and improved era!

Design Trend: Transparent Text With a Bold Background

Trends / 1 Jun 2020

Design Trend: Transparent Text With a Bold Background

Who said typography has to be boring? Designers are having a lot of fun with interesting type options, including the super trendy method of layering transparent text elements with interesting backgrounds, animations, and images.

There are plenty of ways to incorporate this website design trend into a project (or put your personal spin on it for printed projects as well).

Here are some ideas and inspiration to help you get started with using transparent text on a bold background.

Trend: Retro Serif Typography

Font Collections / 27 May 2020

Trend: Retro Serif Typography

Serif typography is having a moment. From thin lines to interesting shapes and even modern serifs, this trend is taking over new website projects. What’s great about serifs is that they can add a certain flair or mood to a design based on the style of letterforms.

This trend is using retro-style serifs in a number of ways. (Our favorite option is for display text that pairs a retro serif with a simple sans serif, to create some eye-catching contrast and variety).

Here’s how to use this trend with some examples that do it exceptionally well, covering a range of different design styles and niches.