Trends - Page 2

How to Design a Logo / 29 Dec 2020

15+ Key Logo Design Trends of 2021

Need a new logo? Whether you’re starting from scratch or just planning a tweak to a current mark, understanding shifts in logo design trends can help you create a design with a modern touch.

The theme in logo design is to create something simple and distinctive. With so many new websites and brands and companies coming online almost every day, it’s no wonder that logos are trending toward designs that stand out.

Here’s a look at a few logo design trends for 2021, and how you can make them work for you (and while you’re at it, be sure to look through our full guide on how to design a logo!)

Trends / 24 Dec 2020

20+ Portfolio Design Trends in 2021

When was the last time you updated your design portfolio? (If you’re like me, it’s probably been a while.) Maintaining a fresh portfolio is a good way to show off your skills to potential clients and can be helpful when looking back on work for annual contest entries.

If you’ve fallen behind with your portfolio design, or just need a new portfolio in general, this is a great opportunity to create something using trendy techniques and visuals.

A modern portfolio using design trends can make a great impression. A portfolio is also a representation of your skills — so design wisely! Here’s a look at some of our favorite portfolio design trends for 2021.

Background Textures / 22 Dec 2020

15+ Background Design Trends & Styles for 2021

One of the most important early design decisions you will make is what kind of background will carry a project. Should it be a single color, colorless, use trendy elements such as geometric shapes, gradients or wood grain patterns? Or would a solid background design can help make a project shine?

Staying on trend with background design styles is important as well. A trendy background choice shows that a website design is modern and the content is new. A modern visual framework can even signal a user that you are thinking about their needs and making the most of the tools that will make their experience better.

So how do you do it? Here’s a look at background design trends and styles for 2021, with a few great options to try.

Font Collections / 21 Dec 2020

8 Trends for Pairing Fonts in 2021

Trends in typography seem to evolve more quickly than many other design trends. For a long time, website designers stuck to font palettes packed with sans serif typefaces. But that feels like ancient history now!

Today’s range and variety of web fonts make for much more interesting design possibilities, font pairings, and visual themes.

We’re taking a look at eight trends for pairing fonts with a beautiful example of each, covering a wide range of font families and aesthetics.

Trends / 17 Dec 2020

Icon Design in 2021: The Key Trends

Icons might be one of the most important – and underrated – examples of design in your portfolio. Here’s a look at icon design with some inspiring examples.

Icon elements are shown almost everywhere, but sometimes get produced as an afterthought. That shouldn’t be the case. Great icon design can be distinctive and add finesse and flair to a project.

Let’s take a look at what’s new, and what’s hot in icon design in 2021!

Trends / 14 Dec 2020

Design Trend: Imagery Without People

Where did all the people go? In the same way streets are a little less crowded, so are design projects. It’s a design trend that’s rooted in practicality – what kind of imagery is appropriate in the world we live in now?

With so many rules and changing norms, the easy answer can be to eliminate images that focus on people and faces altogether. And while it is a little different than what we might be used to, it’s not a bad solution to a current design problem. It’s also something you can probably deploy with existing image assets if you need to retool a current design.

Projects that feature imagery without people can have other practical applications as well that aren’t pandemic-related. Let’s take a look.

Trends / 26 Nov 2020

7 New & Modern Color Trends 2021

Color is the main component of every design. Even though it may seem like colors always remain the same, it’s actually something that is everchanging. And as a result, it makes way for new color trends every year.

In fact, Pantone recently introduced a whopping 294 new colors. According to the company, these colors were invented to fit in with modern trends and to appeal to the new generations.

If you’re preparing to start a new design project, staying up-to-date on the latest trends is important. It’s the key to making your designs relevant and appealing to the current audiences.

Today we take a look at the breakout color trends of 2021. Rather than just talking about different trends, we wanted to go deeper. So we found real-life examples to show how each trend is being used by different industries today. As an added bonus, we also feature a design template that uses each color trend. So that you can get a headstart on your project.

What kind of color trends will be popular this year? Will there be new trends in color schemes? Or would any old trends make a come-back? Here are our predictions.

Trends / 23 Nov 2020

15+ Top Graphic Design Trends for 2021

What’s hot in graphic design? One of the things people always want to talk to me about is graphic design trends. Here’s preview of what’s going to be hot in 2021.

It’s such an interesting topic because there are trends that change slowly over time – just look at the long evolution of flat design to where we are now – and others that seem to flip overnight.

Should you always rush to use the latest graphic design trends in your work? Of course not. But it’s helpful to pick up new ideas, find inspiration, and see what types of techniques and styles are shaping our industry.

Trends / 17 Nov 2020

15 Photography Trends in 2021

Photography trends can be a major influence on how print and digital designs come together. From filters to styles to photo angles that are trending, this part of the visual aesthetic can greatly impact how a project comes together.

Photography trends are dictated by a few things: Visual style of photographers, techniques that are gaining popularity in projects, the ability for images to work with other design elements, and even things such as social media filters.

The same photography trends that you might see in stock images (which we use as examples here) parallels to custom photos as well. Understanding photography trends is important for any designer because you’ll want to discuss photo options (and looks) before you begin a photoshoot for any design project to ensure that your visions are on the same page.

Trends / 16 Nov 2020

15+ Video Marketing Trends for 2021

Almost every marketing prediction, resource, or how-to guide for 2021 includes the same advice: video needs to be part of your strategy. But what type of video marketing is most important right now?

From super-short (micro) video clips, to live video on social media, to full-production ads and stories, we’re going to look at some of the top video marketing trends for the year and how you can incorporate them into your design and marketing plans.

And here’s why it matters, since 2019 the average user has jumped from watching 84 minutes of website video content per day to a projected more than 100 minutes per day this year.

Let’s dive in, and embrace video as the new marketing channel you need to get right!

Brochure Templates / 10 Nov 2020

Brochure Design Ideas & Inspiration for 2021

Almost every designer has created a brochure at some point. And there’s a strong possibility you’ll be asked to design another! Whether it’s for a client or to promote your own business, there’s an art to designing a brochure.

And then there’s an added challenge: brochure design isn’t just for print anymore. Digital brochures are just as popular as the hard-copy versions. It’s quite common for clients to request a printed brochure with a digital shareable file of the same design.

Don’t sweat this design challenge though. We’ve put together some classic and modern tips so you can create a brochure design that looks great, and is easy to read.

Trends / 9 Nov 2020

15+ Web Design Trends to Watch in 2021

The average life of a website is three years. And design elements – such as color and typography – often get updated more frequently than that. That’s why it is so important to keep up with web design trends.

Doing this allows you to make small tweaks to your design today so that it won’t be out of date tomorrow. This guide will help you create an on-point design plan for 2021!