Layouts - Page 5

Layouts / 22 Mar 2017

Design Trend: Experimental Navigation Patterns

Long gone is the idea that navigation menus must be fixed at the top of a website design. While many designers opt for the safe, consistency of all caps navigation across the top of the screen with sans serif typography, more designs are breaking out of this pattern.

Experimental navigation patterns can be fun and interesting if they are intuitive enough for users to understand reasonably quickly. Different navigation styles can add interest to websites that are small, don’t have a lot of content or want users to move around in a specific way.

While experimental navigation isn’t for every design, it can be a fun alternative for the right project.

Graphics / 18 Jan 2017

7 Rules for Creating a Simple Design

Keep it simple, stupid. This concept dates to 1960 when the U.S. Navy implemented the KISS principle, which maintains that most systems work best if they are simple, rather than complicated. The same is true of pretty much any design project as well.

Most graphic designers learn about KISS early in their careers. So how can you do it? Creating a simple design is a little more complicated than you might think. Here are seven rules to design by, that help you cut away all the clutter and create a beautifully simple account.

Layouts / 16 Jan 2017

How to Break the Grid Without Making a Mess

A grid is the foundation of almost any website design. These invisible lines help create rhythmic space and visual flow, so each project carries a sense of organization and harmony.

But you don’t have to stick to the grid 100 percent of the time. You can even break the grid from time to time without making a total mess. Here’s how you do it, while still keeping a website that’s a pleasure to use!

Layouts / 30 Nov 2016

How Does a User See Design?

There’s often a disconnect between the way a designer looks at a website or brochure or package and the way users see it. As a designer, you can appreciate trends and attention to typography and details in a way that the common user might not.

Users only know whether they understand something when they interact with it. The details of how that interaction happens or why it is pleasing are often lost. It’s a pretty harsh reality.

But there’s a nugget of wisdom in understanding that disconnect. If you think about what users are thinking, you will be a better designer. (Even if you don’t particularly like their thoughts on design.)

Layouts / 22 Nov 2016

How to Design for Long-Form Content

Forget what you think about user attention spans. Long-form content can be a valuable part of your design strategy (and doesn’t have to be a boring block of ongoing text). Users love a good story and long-form content is a great way to create an immersive and engaging experience.

To keep users interested – and scrolling – you have to design interactions that are visually pleasing and create a consistent experience from the first glimpse to the final act. Here are a few ways to design long-form content that meets those goals with a few examples that are anything but boring.

Graphics / 10 Oct 2016

7 Tips for Creating a Memorable Design

It’s the goal of pretty much anyone with a website: to have users that come back again and again. They share your content; they engage with you regularly; they tell others about the website. They remember the website.

It doesn’t happen by accident. A memorable design is a tool that will help create this user connection. Here, we’re going to look at seven ways to create a lasting impression with seven stunning examples of how to do it. Learn how to create a design that sticks in the long term, and doesn’t fly under the radar!

Graphics / 19 Sep 2016

Design Trend: What’s Up With All Those Tiny Corner Logos?

Have you noticed how small logos seem to be increasingly popular on websites? For a while, it seemed the focus in design was to “make it bigger.” That has shifted — in terms of logo size and placement anyway.

The biggest trend in website design right now is the use of the tiny corner logo. We’re going to break down the trend and look at a few great examples. Maybe you’ll find the inspiration to shrink the logo in your next project. Or maybe you’ll decide to keep it big and bold!

Graphics / 12 Sep 2016

How to Create a Timeless Design: 7 Tips

The best designs never really go out of style. These classics are often rooted deep in design theory and have that certain something that helps them withstand the test of time. You know some of them – brands such as Nike and Coca-Cola have logos, colors and overall design personalities that have stood for decades.

Thankfully, that timeless concept is something you can apply to almost any project. You might not have the same visual recognition as the Swoosh, but you can create an aesthetic that can work for you for years to come. Here’s how to do it.

Layouts / 24 Aug 2016

5 Website Layout Ideas That Never Get Old

There’s always that moment at the beginning of a website design project where you think “where do I start?” You’ll battle the desire to create something totally different and new versus something tested and reliable.

Realistically, there are a few layouts that just never get old. These patterns are generally accepted by users, easy to understand and provide a solid framework for pretty much any design and content type. Here, we’ll look at these five “timeless” website layouts and how to make the most of them for your next project.

Business / 3 Aug 2016

Have You Ever Created Something Bad… on Purpose?

Be honest. Have you ever created something that was just bad? Now, have you ever designed something bad on purpose? It’s a strange concept, but one that we’re going to be exploring more today.

Sometimes designing something bad can actually yield a positive result. Not sure about that idea? Read on and you just might change your mind. (Then think about each example of a “bad design” and how you could fix it.)

Graphics / 20 Jul 2016

Is the Gradient Making a Comeback?

One of the techniques shunned by designers at the beginning of the flat design era is making a comeback. Almost overnight, it seems that gradients are popping up in website designs everywhere.

From backgrounds to image overlays to subtle textures on user interface elements, the two-color effect is back in a big way. It’s also a little different this time around. Here’s what you need to know before using gradients again (and plenty of examples to spark your creativity).

Graphics / 13 Jul 2016

7 Tips for Designing Consistency

Consistency will make your design better, easier to use, and practically invisible. It gives the user plenty of room to experience the design in the way you intend.

Designing for consistency is a no-brainer in some cases and a little trickier to understand in others. Quite simply, consistency is the thread that ties together elements in a single design. It also ties together designs across a single campaign or brand, creating a product that is distinguishable, usable and effective. Take special note of all the examples below, each brand is a leader when it comes to consistent and usable design.