Typography

Learn how to work with fonts, lay out typography, pair different typefaces, and find collections of inspiring fonts to use in your next project.

What Are the Different Font Styles? a 101 Intro

Font Collections / 26 Apr 2025

What Are the Different Font Styles? a 101 Intro

Fonts do more than just carry words; they set the tone, express personality, and influence how your message is received.

Whether you’re creating a logo, designing a website, or writing a simple flyer, the font style you choose can make a big impact.

But with so many fonts out there, how do you know which style is which and when to use them?

In this quick 101 intro, we’ll walk through the most common font styles, what makes each one unique, and how they’re typically used in modern design.

Typography in Dark Mode: How to Optimize Fonts for Low-Light UI

Font Collections / 23 Apr 2025

Typography in Dark Mode: How to Optimize Fonts for Low-Light UI

Dark mode has become more than just a trend—it’s a preferred way to browse, work, and interact for millions of users.

From mobile apps and websites to operating systems and dashboards, dark-themed interfaces are now a standard part of digital design.

But while switching the background to black or deep gray might seem simple, designing for readability in these settings requires extra attention, especially when it comes to typography.

Typography in dark mode isn’t just about inverting colors. It involves making thoughtful choices about font weight, spacing, contrast, and even the color of your text.

The goal is to create a comfortable reading experience in low-light environments without causing eye strain or losing clarity.

Here’s how to optimize your fonts for dark mode interfaces.

What Is a Font License? (And Do I Need One?)

Font Collections / 18 Apr 2025

What Is a Font License? (And Do I Need One?)

Almost every design project you encounter will include type of some kind. And it’s very likely that that type will start as a font on a computer, unless you create it yourself. With using specific computer fonts, come some very specific rules regarding their use, which can vary by project.

So what is a font license? Do you need one? And where can you find the tools and resources you need to make sure you are using fonts properly?

Lucky for you, we have a primer. (And the images in this post include fonts that you can license to use in your projects.)

AI-Generated Fonts: Are Machines Designing the Future of Type?

Font Collections / 16 Apr 2025

AI-Generated Fonts: Are Machines Designing the Future of Type?

Typography has always been a deeply human art form. From hand-lettered scripts to digital typefaces crafted with pixel-perfect precision, fonts reflect culture, emotion, and design sensibility.

But now, artificial intelligence is stepping into the world of type design—bringing with it questions, possibilities, and a new way of thinking about how fonts are made.

AI-generated fonts are quickly gaining attention as tools become more advanced and accessible. These tools can generate typefaces from scratch, suggest stylistic variations, and even learn a designer’s preferences over time.

While it’s still early days, it’s worth asking: Are machines truly capable of designing the future of type? And what does that mean for the role of the human designer?

Let’s find some answers.

8 Rules for Creating Effective Typography

Graphics / 11 Apr 2025

8 Rules for Creating Effective Typography

Today we’re going to discuss something that is both a hot trend and timeless art: typography. The basic rules outlined below will help you become more aware of how you structure and use typography in your designs.

Being conscious of these rules can improve nearly everything you create that contains a headline or major typographic element. Let’s get started!

The Psychology of Fonts: How Typography Shapes Brand Perception

Font Collections / 9 Apr 2025

The Psychology of Fonts: How Typography Shapes Brand Perception

Fonts do more than convey words—they tell stories, trigger emotions, and help shape how people perceive a brand.

Whether it’s the confident tone of a bold sans-serif or the refined elegance of a classic serif, typography plays a key role in branding.

It influences how your message is received long before someone reads the fine print.

Understanding font psychology can help you choose typefaces that not only look good but also support your brand’s personality and values.

In this article, we’ll explore how different types of fonts affect perception and how to use them effectively in brand design.

130+ Best Condensed & Narrow Fonts of 2025

Font Collections / 27 Jan 2025

130+ Best Condensed & Narrow Fonts of 2025

Contrary to popular belief, condensed and narrow fonts don’t make your text cramped or crowded. You just have to know the appropriate time and place to use the font. Condensed fonts are widely used these days for headlines and portraying bold messages, and when deployed in the right place, they can give stunning impact!

It takes a lot of testing and experimenting to find the perfect font for a design, but our tips for choosing and working with condensed and narrow fonts will help get you off to a great start!

Choosing the Best Font for PowerPoint: 10 Tips & Examples

PowerPoint Templates / 30 Dec 2024

Choosing the Best Font for PowerPoint: 10 Tips & Examples

There’s a fine art to creating a great PowerPont presentation that wows. With so many tricks and features in this little bit of software, it’s more likely to see a bad presentation than a good one (and you don’t want to be that person!)

While there are a lot of factors that contribute to the overall design, choosing a suitable font for PowerPoint is near the top of the list. The audience needs to be able to read the words on the screen with ease, to ensure that your presentation is as effective as possible.

So how do you do it? Where do you start when choosing a font for PowerPoint? We have 10 tips for you with a few examples of PowerPoint slides (and templates) that will impress your audience.

Serif vs. Sans Serif Fonts: Is One Really Better Than the Other?

Font Collections / 20 Dec 2024

Serif vs. Sans Serif Fonts: Is One Really Better Than the Other?

There is an ongoing debate among designers – both print and digital – about what makes an ideal typeface for a project. The debate almost always breaks down to a single question: serif or sans serif?

Before you answer that question, think about all of the things you know about serif and sans serif typefaces and all the myths associated with them.

Today, we’ll take a look at both categories of type and try to determine if one is really better than the other, and in what circumstance.

20+ Best Places to Find Free Fonts

Font Collections / 9 Dec 2024

20+ Best Places to Find Free Fonts

Typography plays a big role in all types of designs, from product packaging to mobile apps and more. Today we’re taking a look at the best places to find free fonts, and take your design work to a new level.

But why is typography so important? Remember what happened at the Oscars 2017, when they gave the Best Picture award to the wrong film? Typography is to blame for that huge mess. As the creative strategist Benjamin Bannister points out, a simple change in the font and the design could have helped avoid such an embarrassing incident.

This is why it’s important to have more options when designing a new project. Don’t settle for those overused default fonts. Be brave enough to try something new.

There are many places you can download a great looking font free of charge. We narrowed down the list to the top 20 websites for finding free fonts. Have a look.

Fonts That Speak: Typography as a Storytelling Tool in Modern Design

Font Collections / 20 Nov 2024

Fonts That Speak: Typography as a Storytelling Tool in Modern Design

Typography plays a pivotal role in every design and it has the power to make or break a creation or sometimes even an entire business.

While good typography has helped businesses boost revenue bad typography has cost brands millions, mainly as a result of disregard for the psychological effects and the user experience of typography design.

The style and design of the fonts you use are just as important as the wording you choose for the messages in a design. As the German typographer Hans Peter Willberg once said, “typefaces are not only there to be read, you also see them.”

Let’s dive into the world of typography design and explore how it relates to storytelling to figure out how you can leverage it.

60+ Bold & Free Script Fonts 2025

Font Collections / 14 Nov 2024

60+ Bold & Free Script Fonts 2025

Today we’re featuring some of the best free script fonts from across the web. We’ve hand-picked bold script fonts with impact, that can be a stand-out choice for your next project.

Fonts don’t always need to be expensive. In fact, it’s hard to believe that the fonts in this collection are actually free to use.

We handpicked these bold script fonts from all around the web, so be sure to check the license and attribution details before using them with your client and commercial projects.