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Typography - Page 5

Learn how to work with fonts, lay out typography, pair different typefaces, and find collections of inspiring fonts to use in your next project.

Kinetic Typography: An Introductory Guide

Typography / 5 Aug 2015

Kinetic Typography: An Introductory Guide

Kinetic typography seems to be everywhere these days. From television commercials to website landing pages, movable type is a popular visual tool. This popularity could come from a number of reasons but one obvious factor is that it catches your attention. People tend to be drawn to words and want to read them.

Kinetic typography puts this together with some simple animations to create words that move on the screen, grabbing your attention and engaging the senses. So let’s take a look at kinetic typography and how you can integrate it into some of your design projects. (Note: The examples in this article include animation; click the images for links to the original sources to see them in action.)

Typekit vs. Google Fonts: Pros and Cons

Software / 21 Jul 2015

Typekit vs. Google Fonts: Pros and Cons

Choosing the right font is an important aspect of any web design project. There are hundreds, even thousands, of great options out there and many can be used with free licenses thanks to tools such as Adobe Typekit and Google Fonts.

But is one service better than the other? Is there a benefit to Google Fonts or Typekit over the other? And just how can you get started with these tools if you have not used them yet. You are in luck, because today we’ll answer those questions.

Can You Fix a Bad Design? Here’s Where to Start

Graphics / 16 Jun 2015

Can You Fix a Bad Design? Here’s Where to Start

It’s an hour before deadline and your boss just handed you a design project to finish up. And it’s bad. Very bad. It has problems ranging from poor images to crazy color, typography choices to general sloppiness. What should you do? Can it be fixed?

There are a few things you can do to help salvage a bad design with the understanding that it won’t be perfect. But making it passable as a design project for your company might well still be an option. Here’s how!

8 Ways to Kern Any Typeface Like a Professional Typographer

Typography / 27 Apr 2015

8 Ways to Kern Any Typeface Like a Professional Typographer

Kerning is a subjective art. Every designer may feel differently about how combinations of letters look together. Most though can agree that almost every bit of type needs a little kerning.

Kerning – the adjustment of space between two letters – is something the untrained eye can rarely see. Good, or poor, kerning is more of a feeling as to whether type works or not. Here we have eight tips to keep you from falling into the auto-kerning trap so that you can kern type like a pro. (This post is filled with letter combinations; use them as a springboard to thinking about kerning. Do you like the way the letters or numbers work together? How would you kern them differently?)

7 Tips for Choosing the Best Web Font for Your Design

Typography / 30 Mar 2015

7 Tips for Choosing the Best Web Font for Your Design

There’s no way to quantify all of the font options available for website designers. Almost every day a new typeface shows up in my inbox or Twitter feed. But not every one one of these typefaces – no matter how beautiful – is right for designing a website.

When it comes to selecting the perfect font, you have think about a variety of things including compatibility, load time and design purpose. Today, we have seven tips to help you select and use the best web font for your design project.

The Complete Guide to Special Characters

Typography / 21 Apr 2014

The Complete Guide to Special Characters

Not everything is as easy as ABC or 123. Sometimes your copy might require a character outside of the basic alphabet. That’s where special characters and glyphs come in. (Look around, they are more common than you might think at first.)

Depending on your workflow, inserting a glyph can be as simple as a keystroke or a multi-step process. Much of it depends on the software you are using, typography palette and how the final product will be published. Here, we are going to take a look at special characters, examples of use and tips for success.

This Week in Design: April 4, 2014

Typography / 4 Apr 2014

This Week in Design: April 4, 2014

From a teen who made headlines about saving millions of dollars with a font to some of the most impressive design names of our generation, this week in design featured people who make an impact. Whether you like or agree with a theory sometimes does not mean as much as the simple idea that it gets people thinking about something new.

Every week, we plan to a look at major product releases and upgrades, tools and tricks and even some of the most popular things you are talking about on social media. And we’d love to hear what’s going on in your world as well. Have we missed anything? Drop me a line at [email protected].

Tips for Designing Better Mobile Typography

Mobile / 5 Mar 2014

Tips for Designing Better Mobile Typography

Mobile is big right now. But often the typography is small. When it comes to creating great type on small screens, there are plenty of challenges.

So how can you make the most of responsiveness, mobile design and typography? The first step is really understanding type and the second is by thinking about how people read. Put the two together and you will get a handle on creating great mobile type in no time. It’s a skill that every designer needs to master in the digital age.

Creating Visual Hierarchy With Typography

Typography / 3 Mar 2014

Creating Visual Hierarchy With Typography

Visual hierarchy is an important element in any design project. It tells people where to look and what things on the screen or printed page are most important. Hierarchy gives readers a sense of how to actually read material from start to finish with visual cues and flow.

While you can create visual hierarchy using a number of different tools, today we are going to look at ways to create structure with just typography. (And take a look at the images used throughout this post; they are all examples of great type hierarchy in action.)

Why I Love Ampersands & You Should Too

Typography / 10 Feb 2014

Why I Love Ampersands & You Should Too

Without a doubt, the most beautiful character in the English language is the ampersand. The single character comes in so many fashions – from the simple & to the casual E- to t-style representations.

But where did this character come from? What does it mean? And most importantly how can you take advantage of using it in your design projects? Here we will take a look at my favorite character from its history to uses and a gallery of great ampersands to inspire you.

The Importance of Designing for Readability

Mobile / 22 Jul 2013

The Importance of Designing for Readability

Text is not an afterthought in the design process. It should be your first consideration.

Readability should be one of the top concerns when it comes to any design project. If text can’t be read, then why are you designing in the first place? Good design delivers content in a way that is understandable; readability is a big part of comprehension. Today we’ll be discussing how you can plan a design around the words, so that your projects are easy to read.

Mixing Typefaces: Tips and Techniques

Typography / 19 Mar 2013

Mixing Typefaces: Tips and Techniques

Mixing typefaces can be on of the most rewarding, and trickiest parts of the design process. Creating the perfect pairing of typography can result in a beautiful and perfectly readable outline for almost any project.

But how can you get started? What should you consider when mixing typefaces? While the answers aren’t black and white, there are a few things you can do. Think about contrast, x-heights, shapes and slants and overall mood when combining typefaces for any project. In this article, we’ll be delving into each of these in a little more detail!