Search Results For: visual effects

Graphics / 14 Jun 2017

Flat Design: An Evolving Trend

Is the flat design trend finished? We don’t think so. It’s not dead yet. But the trend has evolved to be less stark and more engaging for users.

The early days of flat design were marked by a complete lack of design elements such as shadows, gradients, or realistic elements with texture. Many of those design elements are back, but are being paired with the overall idea of flat design to create a website user experience that’s both simple and easy to engage with. Depending on what side you are on, it might be a better version of flat design.

Here’s a look at the flat design trend evolution, and where we are today.

Graphics / 5 Jun 2017

Poly Shapes: A New Design Trend We Love

There’s a new favorite shape in design these days – the polygon. These affectionately called “poly shapes” are popping up on websites, posters and in printed projects. And one of the best parts of this versatile trend is that each of these designs is so different.

Polygons are shapes that are defined in elementary geometry as a “plan figure that is bounded by a finite chain of straight line segments in a loop to form a closed polygonal chain.” The shapes can have any number of sides or orientation, can be filled or hollow and can have paths and strokes that intersect. Polygons are typically flat, two-dimensional shapes, although in website projects some polygons animate move and seem to have more 3-D characteristics.

Polygons are a fun technique for new projects or can bring new life to a design that’s feeling a little stale. Here are a few projects with poly shapes to help jumpstart your next brainstorming session.

Layouts / 22 Mar 2017

Design Trend: Experimental Navigation Patterns

Long gone is the idea that navigation menus must be fixed at the top of a website design. While many designers opt for the safe, consistency of all caps navigation across the top of the screen with sans serif typography, more designs are breaking out of this pattern.

Experimental navigation patterns can be fun and interesting if they are intuitive enough for users to understand reasonably quickly. Different navigation styles can add interest to websites that are small, don’t have a lot of content or want users to move around in a specific way.

While experimental navigation isn’t for every design, it can be a fun alternative for the right project.

Business / 23 Jan 2017

Flex Your Design Muscles With These 10 Creative Exercises

Are you already over all those New Year’s resolutions? Now that we are a little further into the year, it’s time to pause and refresh in a way that will last longer than a fad diet or 30-day gym membership. You need to flex your creative muscles.

You might be surprised at the value of simple design workouts. They can help you forget problems you are actually working on (maybe helping you solve those design dilemmas), and even learn something new.

It only takes a few minutes a week to work through an exercise or two, and really stretch those creative muscles. Pick an exercise from our collection below – each one includes just three steps — and make a date to get in design shape!

Layouts / 22 Nov 2016

How to Design for Long-Form Content

Forget what you think about user attention spans. Long-form content can be a valuable part of your design strategy (and doesn’t have to be a boring block of ongoing text). Users love a good story and long-form content is a great way to create an immersive and engaging experience.

To keep users interested – and scrolling – you have to design interactions that are visually pleasing and create a consistent experience from the first glimpse to the final act. Here are a few ways to design long-form content that meets those goals with a few examples that are anything but boring.

Graphics / 2 Nov 2016

5 Tips for Mixing Photos & Illustrations in a Single Design

Ready to take a design risk? Try mixing photos and illustrations in the same design project. A hand drawn element can add whimsy and interest to a design that includes photography. Conversely, a photo can make a more lighthearted illustrated design seem more real or important.

This technique can be a little difficult to imagine until you see a few examples of how it can work beautifully. Today’s we’re looking at this trend and providing tips and examples to help you develop creative ways to come up with a design of your own.

Graphics / 24 Oct 2016

How to Make Color Overlays Work in Your Design

Color is an important part of almost any design. Whether you are a fan of bright, bold hues or prefer a more minimalist black and white, how you use color can have a great impact on the overall design.

One way to use color to make a statement is with a design that incorporates a color overlay. This means that you cover an image or video with a semi-transparent colored box. The effect can add meaning to an image, bring attention to a design and help you make most of limited art choices.

Today, we’re going to look at a variety of color overlays to serve as a bit of inspiration for creating your own.

Graphics / 28 Sep 2016

Duotone Color: Tips & Examples for This Vibrant Trend

The next big web design image trend is here, and it’s vibrant, colourful, and beautiful!

Thanks to Spotify, duotone is growing in popularity almost daily. The effect, which uses a pair of colors over a photo is striking, fun and vibrant. It’s also quite trendy, with new sites changing to a duotone format almost daily. Here are a few ways to make the most of this hot design technique.

Layouts / 24 Aug 2016

5 Website Layout Ideas That Never Get Old

There’s always that moment at the beginning of a website design project where you think “where do I start?” You’ll battle the desire to create something totally different and new versus something tested and reliable.

Realistically, there are a few layouts that just never get old. These patterns are generally accepted by users, easy to understand and provide a solid framework for pretty much any design and content type. Here, we’ll look at these five “timeless” website layouts and how to make the most of them for your next project.

Graphics / 23 May 2016

What’s Flat 2.0 and Why Should You Care?

Just when you thought you had flat design figured out, everyone has shifted to talking about Flat 2.0. If you never took the leap into designing a flat project, now is the time.

Flat 2.0 is easier to use because it combines the best of flat design with additional user interface cues to help you create website design that’s beautiful and functional. It’s also highly adaptable and works with almost any concept. Unlike some of the purest flat designed websites, Flat 2.0 combines elements of flat with subtle additions to enhance user-friendliness. Let’s take a look at a few examples!

UX Design / 21 Mar 2016

5 Alternatives to Drop-Down Hover Menus

Is the era of drop-down hover menus over? It might well be. This design pattern doesn’t work for today’s users. The concept is clunky and doesn’t always translate well to smaller screens.

Users want menus and navigation options that are easier to use, simple to understand and don’t come with more options than they can think about in a few seconds. Navigation menus should be device-agnostic and work in the same way, creating a single experience, across device types. So what can you do to say goodbye to those drop down menus? We have five alternatives.

UX Design / 16 Feb 2016

How Emotion Can Impact Your Website Conversions

Is there a connection between happy, sad, or funny and getting users to complete an action on a website? You bet there is!

Users connect to websites through branding and personas. This emotional bond happens visually at first but can have deeper linkages when it comes to long-term brand relationships. And elements of the design impact exactly how (or if) these conversions happen. Today we’re going to look a bit more closely at this connection between conversions and emotion, and consider how you can make the most of instilling a positive emotion in your audience.