UX Design - Page 4

UX Design / 26 Jan 2021

How to Use Website Personalization (Without the Creep Factor)

Website personalization can help you create more amazing user experiences or turn into a total creep-fest. It’s all about how you use data, cookies, and other useful information to design something that’s of greater value to the person who sees it.

There’s a very fine line between outstanding and out of bounds, and most of it comes down to respecting your visitor’s privacy and expectations.

Here are a few ways to use website personalization and delight users without being (too) creepy.

UX Design / 7 Jan 2021

How to Design With User Privacy in Mind (Tips and Best Practices)

When it comes to UX, how often do you connect it to privacy?

It’s a big part of the design process. From connected apps to e-commerce to forms, data collection is happening all the time. Users are accustomed to it and generally ok with these practices unless something goes wrong.

It’s your job to include privacy checkpoints and best practices in the design architecture of every website project. Not only will these protections help users, but they can help you feel better about the digital products and services you provide.

UX Design / 3 Dec 2020

11 Tips for Creating a Usable Website Contact Page

Peek at the analytics. Chances are that your contact page is among the most visited on our website.

It’s for good reason. Visitors will seek out a contact page to get additional information about your company or business, find your location, or get in touch.

Now the bad news. This is an often-neglected part of the website design. Too many websites don’t take care of the contact page, resulting in missed opportunities and conversions.

You can remedy that right now with these tips for creating a usable contact page.

Mobile / 15 Oct 2020

Design Trend: Modern Tappable Targets (And How to Do It)

A solid tap target can make or break your mobile website or app. The size, shape, location, and overall design of the button or link determines whether a user successfully completes an action or not. It might seem like a small thing, but can be one of the most important elements of a design.

Modern tappable targets are easy to recognize, work in an expected manner, and encourage engagement.

Today we’re looking at how to design them, ways to craft effective call-to-action items, and considerations around color and font choices.

UX Design / 18 Aug 2020

Is Your Design Inclusive? (And How to Make It More Inclusive)

Is your design for everyone? We talk a lot about creating with an audience in mind, but it’s important to understand that audience can identify in several ways.

Now more than ever before, it is important to create designs and visuals that are inclusive of that entire audience segment. An inclusive aesthetic will make users feel like they are part of the design and that a company, organization, or product is for them.

Inclusivity is more than just accessibility. It’s a combination of function and visual design that creates something that people identify with and want to be a part of.

It’s time to check yourself and your designs, put aside your biases and take a hard look at projects to ensure they are as all-encompassing as they can be. Let’s get started.

Navigation / 17 Feb 2020

10 Pros and Cons of Minimal Navigation in Web Design

There’s been a shift happening in website design for a while: navigation and menus are shrinking. Minimal navigation styles and elements are growing in popularity, despite arguments against the hamburger menu icon.

Although not all minimal navigation elements use this style, it’s certainly a visual style we’ve seen explode in use over the past few years.

But does it work? Should you consider using minimal navigation for projects? Here, we’re going to take a look at some pros and cons with examples of use. The answer might not be as simple as you think.

UX Design / 4 Sep 2019

10 UX Phrases and Terms to Know Right Now

It seems like the world of the web – and web design – is changing every few days. Trends, new techniques and users who demand more are driving this change. And we all have to stay on top of it to remain relevant.

Today, we are going to look at 10 phrases that you need to add to your vocabulary right now.

Each of these words or phrases relates to user experience, and in essence are part of the design process. Without further ado, let’s get started!

Graphics / 27 Aug 2019

The Difference Between UI and UX

In today’s creative and technical environment, the terms “UI” (User Interface) and “UX” (User Experience) are being used more than ever. Overall, these terms are referring to specialties and ideas that have been around for years prior to the introduction of the abbreviated terminology.

But the problem with these new abbreviations is more than just nomenclature. Unfortunately, the terms are quickly becoming dangerous buzzwords: using these terms imprecisely and in often completely inappropriate situations is a constant problem for a growing number of professionals, including: designers, job seekers, and product development specialists.

Understanding the proper separation, relationship and usage of the terms is essential to both disciplines.

CSS / 30 Jul 2019

5 Really Useful Responsive Web Design Patterns

Responsive web design requires a very different way of thinking about layout that is both challenging and exciting. The art of layout was already complex enough for the centuries that it was defined by fixed elements, now things are becoming exponentially more complicated as layouts become increasingly adaptive.

To help reprogram your brain to consider layouts in new ways, we’re going to take a look at some interesting responsive design patterns that are being implemented by talented designers all over the web.

UX Design / 5 Jun 2019

How to Design a Perfect Website Onboarding Process (With Examples)

Think about the last time you downloaded a new app or landed on a new website. Did you know exactly what to do? Did the design help you engage with the site in a meaningful way? A simple onboarding process can make all the difference.

It’s important to think about website and app design in terms of onboarding visitors to create the best experience possible. This can include anything from helping someone find an item in your online shop and understanding how to make a purchase, to playing a game, or signing up for an email.

Onboarding is the process of integrating any new user into the design flow so that they can have the best interaction possible with your website, app or digital product or service. Here’s how you design it (with examples for inspiration).

UX Design / 20 Feb 2019

15 Tips to Improve Your UX Writing

There are so many micro elements that are a big deal with it comes to user experience design. A lot of focus has been put on micro-interactions and engagements, but what about micro-copy?

UX writing is a big deal. The words, language, and composition of sentences and phrases throughout a design can make it or break it. (Think about how many times you’ve turned away from a website or app because directions were unclear, or a typo made you angry.)

Today’s the day you should vow to improve your UX writing. It’ll make your website or app better. And it’ll definitely make users happier. Here are a few ways to do it.

UX Design / 28 Jan 2019

What Are Dark Patterns? (And Why You Shouldn’t Use Them)

Dark patterns are website interfaces that cause users to interact with a website in a way that isn’t what they intended. They cause users to click through to a page, or even add an extra item to a shopping cart, without intending to.

From sneaky clicks to straight-up poor website practices, dark patterns are in more places than you might expect. Today, we’ll look at what dark patterns are, how to identify them and why you shouldn’t use this technique in your website or app projects.

If you think a dark pattern is a cute background image, you need to keep reading.